SOURCE: The New York Institute of Management

The New York Institute of Management

June 19, 2014 09:00 ET

Oracle, IDC, and Lithium Technologies Amongst Leading Industry Experts at the Critically Acclaimed "Integrated Data-Driven Marketing" Program Between July 15-31st

NEW YORK, NY--(Marketwired - Jun 19, 2014) - The New York Institute of Management (NYIM) is pleased to announce its groundbreaking lineup of leading industry influencers for "Integrated Data-Driven Marketing (IDDM)," world's most innovative and flexible training program for high-caliber marketing professionals.

IDDM is designed to address the increasing needs of organizations to effectively manage complex data to replace intuition and guesswork. Throughout the program professionals from top marketing organizations will learn from innovators who are revolutionizing the use of Big Data, and will explore ways to harness and better utilize the flow of information for their companies. IDDM is conveniently delivered online between July 15-31, 2014.

"We are delighted to welcome some of the most influential leaders who are transforming marketing today to our upcoming IDDM class," said Panos Linardos, Executive Director NYIM. "Their input, insights and knowledge sharing will be a truly transformational experience to our class roster."

Participating Industry Leaders at the IDDM include:

  • Kevin Akeroyd General Manager and Senior Vice President for Oracle Marketing Cloud.
  • Michael Fauscette Group Vice President of Software Solutions for IDC.
  • Michael Wu, Phd Chief Scientist for Lithium Technologies, Inc.

IDDM will be offered using the Institute's online learning platform allowing high-caliber marketing professionals to learn and participate from anywhere in the world. Each of the six online classes is anchored by weekly "live" face-to-face lectures, case studies, best practices, market insights and deep-dive discussions. Class practitioners will be able to take back actionable information and strategies that can be immediately implemented throughout their enterprise.

Now through June 23th, 2014, professionals who are seeking to advance their career, as well as organizations who want to invest in their key talent, can obtain the early-bird rate for attending the program.

Participants that register before June 23th, 2014 can benefit from the limited discounted Early Bird pricing. For registration visit

For the latest news, updates and information about how to register follow NYIM on Linkedin or Facebook

About NYIM
The New York Institute of Management ( is an independent, mission-driven organization committed to advance the management practice and enhance organizational performance. As a trusted partner of some of the world's leading academic institutions NYIM is pioneering new approaches to flexible corporate education that connects practitioners to capture knowledge, build skills, solve problems and generate innovative business ideas. NYIM's programs are developed based on the latest thinking, utilizing real-world; highly interactive applications and tools to prepare the students and accelerate their career path. For more about NYIM please visit:

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