SOURCE: Oracle Corporation

Oracle Corporation

October 04, 2011 13:07 ET

Oracle's Andy Mendelsohn Outlines Impact of Big Data on Enterprises in Oracle OpenWorld General Session

SAN FRANCISCO, CA--(Marketwire - Oct 4, 2011) - ORACLE OPENWORLD -- Oracle (NASDAQ: ORCL)

News Facts

  • At his Oracle® OpenWorld 2011 general session, Oracle Senior Vice President of Database Server Technologies Andy Mendelsohn outlined the drivers fueling the growth of Big Data and how organizations can prepare to acquire, organize and analyze the deluge of data to make better decisions.
  • Big Data is characterized by massive volumes, its high frequency, the variety of less structured data sources such as email, sensors, smart meters, social networks, and Weblogs, and the need to analyze vast amounts of data to determine value to improve upon management decisions.
  • All industries can potentially benefit from implementing a Big Data strategy including health care, manufacturing, public sector, retail, and telecommunications.
  • To help organizations manage these waves of data and analyze large data sets, Oracle today introduced a comprehensive solution for Big Data, the Oracle Big Data Appliance.
  • The Oracle Big Data Appliance offers organizations everything they need to acquire, organize, analyze and maximize the value of Big Data within their enterprise.
  • The new engineered system features:
    • Oracle NoSQL Database, a distributed, highly scalable, key-value database;
    • An open source distribution of Apache™ Hadoop™;
    • Oracle Data Integrator Application Adapter for Hadoop that simplifies creation of massively parallel data processing jobs on Hadoop;
    • Oracle Loader for Hadoop to efficiently loading from the Hadoop environment into Oracle Database 11g; and
    • An open source distribution of R.
  • The Oracle Big Data Appliance is easily integrated with Oracle Database 11g, Oracle Exadata Database Machine, and the new Oracle Exalytics Business Intelligence Machine, and is designed to deliver extreme data processing of all data types, with enterprise-class performance, availability, supportability and security.
  • This integration enables organizations to organize and analyze all of its data -- structured and unstructured, SQL and NoSQL -- together.

Supporting Quote

  • "Oracle delivers the most complete solution for customers that want to deploy Big Data in their shops," said Andy Mendelsohn, senior vice president of Database Server Technologies, Oracle.

Supporting Resources

About Oracle
Oracle (NASDAQ: ORCL) is the world's most complete, open, and integrated business software and hardware systems company. For more information about Oracle, visit

About Oracle OpenWorld
Oracle OpenWorld San Francisco, the information technology event dedicated to helping businesses optimize existing systems and understand upcoming technology breakthroughs, draws more than 45,000 attendees from 117 countries. Oracle OpenWorld 2011 offers more than 2000 educational sessions, 400 product demos, exhibitions from 475 partners showcasing applications, middleware, database, server and storage systems, industries, management and infrastructure -- all engineered for innovation. Oracle OpenWorld 2011 is being held October 2-6 at The Moscone Center in San Francisco. For more information please visit Watch Oracle OpenWorld live on YouTube for keynotes, sessions and more at


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