SOURCE: Just Add Ice Orchids

Just Add Ice Orchids

April 10, 2012 06:30 ET

Orchid Lovers Share Their Overwhelmingly Positive Experience With Just Add Ice Orchids

Annual Consumer Data Report Demonstrates Increased Customer Engagement and Brand Awareness

OBERLIN, OH--(Marketwire - Apr 10, 2012) - Just Add Ice Orchids makes orchid care simple with the proven ice watering method, and now orchid lovers are touting their overwhelmingly positive experience with Just Add Ice Orchid purchases. Data available in the recently released 2012 Consumer Data Report from Just Add Ice Orchids shows that customers are not only happy with their purchase, but also likely to purchase multiple orchids as gifts or for themselves.

2012 Consumer Data Report highlights:

  • 86% of Just Add Ice Orchid owners rate their experience as 'Excellent' or 'Good'
  • 21% increase in orchid owners aged 18-49 (year-over-year)
  • 59% of gift recipients purchase additional orchids
  • 83% of orchid owners say website support is important
  • 55% of orchid enthusiasts have purchased two or more orchids

To learn more about why Just Add Ice Orchid owners are thrilled with their purchase, download the full 2012 Consumer Data Report.

The data in the 2012 Consumer Data Report is bolstered by a growing community of orchid enthusiasts who connect with Just Add Ice Orchids on Twitter, Facebook, YouTube and the Orchid Care Blog and Forum. In support of its online community, Just Add Ice Orchids has launched a new gallery -- updated daily -- with orchid photos, as well as orchid watering reminders via email and text message. Orchid enthusiasts can also view orchid inspirations by following Just Add Ice Orchids on Pinterest.

Watering your Just Add Ice Orchid with ice cubes is the simplest way to care for your plant. The simple rule of thumb, "three ice cubes per week," enables orchid lovers of all experience levels to enjoy the elegance of orchids in their home, office, or any place that needs a touch of style. If you have more than one plant in your container, each plant needs three ice cubes weekly. When placed on top of the media, the ice cubes will slowly release over time with no worries of over-watering or harming the roots and leaves.

About Just Add Ice Orchids
Just Add Ice phalaenopsis orchids are grown and supplied by Green Circle Growers, one of the largest greenhouse operations in the Midwest. The Just Add Ice Orchids brand is committed to introducing fresh new ideas to the market place while utilizing production methods that are efficient and environmentally conscious. With their proven ice cube watering method and expert orchid care advice on the company website, taking care of phalaenopsis orchids has never been more simple.