SOURCE: Horn Group, Inc.

Horn Group, Inc.

April 03, 2012 10:00 ET

Oriella PR Network Extends International Reach With New Partner in Southeast Asia

LONDON and SAN FRANCISCO, CA--(Marketwire - Apr 3, 2012) - Oriella PR Network ( today announced that Vero Public Relations has joined its global alliance of leading independent communications firms. An award-winning, full-service firm with offices in Vietnam, Thailand and Cambodia, Vero Public Relations specializes in both traditional and digital public relations and has been noted for its work with multiple Fortune 500 companies, trade groups and government agencies.

Founded by UK-based Brands2Life and US-based Horn Group, Oriella now boasts 16 firms in 23 countries, and offers clients a strategic foothold into the Southeast Asian market.

"We're excited to join Oriella and partner with other like-minded agencies to deliver coordinated strategies and execution that set the standard in global communications," said Brian Griffin, Managing Director of Vero Public Relations. "Southeast Asia is starting to get the attention it deserves. With the formation of the ASEAN Economic Community in 2015 and a population of 600 million people, there is tremendous opportunity for business growth. We look forward to working with clients from around the world as they build their businesses here."

Vero Public Relations marks the latest in Oriella's continued expansion into Asia. The network previously added EASTWEST PR (China and Singapore) in March, along with Buman Media (Russia) and Botica Butler Raudon Public Relations (New Zealand) in January.

"We're committed to providing clients with the local insight and expertise they need to succeed, wherever they are in the world," said Shannon Latta, a director for Oriella. "Asia, in particular, is growing in influence, and we're confident our new partners will help companies better engage customers throughout the region."

Asia will also be featured in Oriella's upcoming Digital Journalism Study, a yearly survey of more than 500 journalists analyzing the impact of digital media on newsgathering around the world. The 2012 report is due out in May.

About Oriella
Oriella is a tightly knit alliance of 16 agencies in 23 countries around the world. The network was co-founded in 2006 by Brands2Life and Horn Group -- the top independent agencies in the UK and the US respectively -- to address the hole in the market for effective global public relations.

Oriella agencies specialize in integrated PR, social media and creative content. The network represents global brands and startups in business and consumer technology sectors across The Americas, EMEA and Asia Pacific. For more information, email info at or connect on Twitter at @oriellanetwork.

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