Intertainment Media Inc.
TSX VENTURE : INT
OTCQX : ITMTF
FRANKFURT : I4T

Intertainment Media Inc.
Ortsbo

Ortsbo
Variety

Variety
Channel Zero Inc.

Channel Zero Inc.

September 05, 2012 17:36 ET

Ortsbo and CHCH Partner to Broadcast "Ortsbo and Variety Live from Toronto"

Daily program to be available in 66 languages globally via the Internet and TV across Canada

LOS ANGELES, CALIFORNIA and NEW YORK, NEW YORK and TORONTO, ONTARIO and LONDON, ENGLAND--(Marketwire - Sept. 5, 2012) - Ortsbo, Inc. a subsidiary of Intertainment Media Inc. (TSX VENTURE:INT)(OTCQX:ITMTF)(FRANKFURT:I4T), and Channel Zero Inc., Canada's leading independent Canadian broadcaster, today announced a unique partnership that will allow Channel Zero, through its television broadcast channel CHCH, to air Ortsbo and Variety's daily magazine format show across Canada from TIFF, the Toronto International Film Festival.

Broadcasting live from the Historic King Edward Hotel from September 8 to 16, the 'Ortsbo & Variety Live From Toronto' will air daily, both online and on television, at 7pm Eastern (GMT -5) with Sunday broadcasts at 8pm Eastern and will feature some of the best celebrity interviews from the Toronto Festival with host Jane Witherspoon and Tim Bolen.

Already scheduled to appear are actors Ice-T, Ray Liotta, Vigo Mortenson, William Macy, Helen Hunt, Snoop Lion, Greg Kinnear, Danny Glover, Mark Ruffalo, as well as Directors, Brian DePalma, Neil Jordan, Rob Zombie and Nick Cassavetes. Many more industry professionals will be added daily over the course of the festival.

Ortsbo and Channel Zero have agreed to share ad revenues from the Ortsbo and Variety Live television broadcast as Ortsbo expands its content from production into revenue producing areas.

Capitalizing on its success earlier this year at the internationally renowned Cannes Film Festival, where Ortsbo and Variety broadcasted a live daily show globally in over 50 languages over the Internet, Ortsbo, the world's premiere real-time global communications experience company, together with its partner Variety, the world's premiere source for entertainment news, will air the show live globally over the Internet featuring Ortsbo's patent pending multilingual closed captioning and subtitling technology now available in up to 66 languages.

The online program will be available around the world at www.variety.com, www.ortsbo.com and select online outlets internationally.

Internet viewers will be able to view the live online program and select their preferred language, instantly providing a real-time, customized language experience, breaking down the language barriers.

Ortsbo's technology has been proven successful with major companies including Disney, Dreamworks, Marvel, Yahoo!, Fox, IndyCar and others. The Ortsbo platform provides studios and online broadcasters with a viable solution for the FCC rule changes in online broadcasting requiring closed captioning while delivering a truly global experience.

"Our relationship with Channel Zero is the first in what we expect to be a significant list of premier broadcasters that embrace the vision of online and traditional broadcast convergence increasing the opportunity for additional revenues," said David Lucatch CEO Ortsbo Inc. / Intertainment Media Inc. "With implementation of the FCC rule changes requiring online broadcasting to include closed captioning, Ortsbo's patent pending technology delivers a real-time global experience today for delivery and monetization of Internet content in up to 66 languages as easily as one language."

"TIFF is a staple in Toronto, and CHCH's annual coverage of this event has come to be expected by our viewers across the country. The addition of Ortsbo and Variety Live from Toronto enhances our TIFF coverage and helps position CHCH as the television destination for Canadian viewers looking to get their fill of TIFF. We're proud to be the only Canadian broadcaster of a program that will be seen by millions worldwide," stated Romen Podzyhun, CEO, Channel Zero. "Aside from the daily cut-ins featured in our newscasts throughout the Festival, CHCH will also produce and air a 30-minute special on September 20th at 10:30pm ET called TIFF: The Stars Come Out."

About Ortsbo

With over 212 million unique users in over 170 countries and territories, Ortsbo (www.ortsbo.com) enables real-time conversational translation for more than 50 languages. Ortsbo's flagship product for social media supports global communications with instant translation capability and real-time, multi-lingual social media chat. Ortsbo's technologies support major social platforms including MSN, Google, Facebook, Twitter and Yahoo!, as well as all major desktop and mobile operating systems, browsers and devices. Ortsbo, based in Toronto and with offices in Los Angeles and New York, is a subsidiary of Intertainment Media (www.intertainmentmedia.com).

About Intertainment Media Inc.

Intertainment is one of Canada's leading technology incubators and is focused on developing, nurturing and investing in both North American and global technologies and companies that provide technology solutions for brands and consumers alike. Intertainment also owns and operates a number of key properties including Ad Taffy, itiBiti, Ortsbo, Deal Frenzy and Magnum, with investments in leading edge technologies and social media platforms including theaudience.com. For more information on Intertainment and its properties, please visit www.intertainmentmedia.com.

Intertainment is headquartered in the Toronto, Canada region, with offices in New York, Los Angeles and San Mateo, CA and is listed on the TSX Venture Exchange under the symbol "INT" (TSX VENTURE:INT) and in the US on the OTCQX Market under the symbol "ITMTF". Intertainment is also traded in Europe on the unofficial market of the Frankfurt Exchange through the XETRA trading platform under the symbol "I4T".

About Channel Zero and CHCH

Established in 2000, Channel Zero Inc. is an independent Canadian broadcaster that owns two specialty channels, Movieola-The Short Film Channel and Silver Screen Classics, and two over-the-air channels, CHCH in Hamilton and Métro14 in Montréal (formerly known as CJNT). In 2006 Channel Zero started Ouat Media - a Toronto-based company that specializes in the worldwide distribution of award-winning short and feature films. In 2011, Channel Zero entered the American television landscape with the launch of Fight Now! TV, the first 24-hour-a-day, seven-day-a-week combat sports channel to air in the U.S.

CHCH started broadcasting in 1954 and is proud to be the news leader for Hamilton and the surrounding Halton and Niagara regions. CHCH produces more original news programming than any other local television station in North America. With a primetime line-up anchored by movies, news magazine shows, and hit dramas, CHCH is available to over 92% of Ontario households and is viewed by millions nationally each week.

This news release may contain certain forward-looking information. All statements included herein, other than statements of historical fact, is forward-looking information and such information involves various risks and uncertainties. There can be no assurance that such information will prove to be accurate, and actual results and future events could differ materially from those anticipated in such information. A description of assumptions used to develop such forward looking information and a description of risk factors that may cause actual results to differ materially from forward-looking information can be found in the company's disclosure documents on the SEDAR website at www.sedar.com. The company does not undertake to update any forward-looking information except in accordance with applicable securities laws.

This release may contain forward looking statements within the meaning of the "safe harbor" provisions of US laws. These statements are based on management's current expectations and beliefs and are subject to a number of risks and uncertainties that could cause actual results to differ materially from those described in the forward looking statements. Intertainment Media Inc. does not assume any obligation to update any forward looking information contained in this news release.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

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