Intertainment Media Inc.
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Intertainment Media Inc.
Ortsbo

Ortsbo

August 24, 2012 15:39 ET

Ortsbo Presents "Live & Global: IZOD Indycar Series" Live Streaming Event With Graham Rahal, Josef Newgarden and Takuma Sato

Audiences Worldwide Can Join the Conversation via a Live Web Video Q&A Translated in Real-Time in 53 Languages from the GoPro Indy Grand Prix of Sonoma

INDIANAPOLIS, INDIANA--(Marketwire - Aug. 24, 2012) - IZOD IndyCar Series drivers Graham Rahal (@GrahamRahal), Josef Newgarden (@JosefNewgarden) and Takuma Sato (@TakumaSatoRacer) will participate in the next "Ortsbo Live & Global: IZOD IndyCar Series" live streaming event on Saturday, Aug. 25, from the GoPro Indy Grand Prix of Sonoma.

Fans and media can register for the chat in advance or join live at www.liveandglobal.com/indycar to interact with Rahal, Newgarden and Sato. Full details include:

Ortsbo Live & Global: IZOD IndyCar Series
Live from the GoPro Indy Grand Prix of Sonoma
Saturday, August 25
9 a.m. PT (12 p.m. ET/ 5 p.m. GMT)
www.liveandglobal.com/indycar

During the hour-long session, fans and media around the world can submit written questions directly to Rahal, Newgarden and Sato in any one of Ortsbo's 53 languages. Participants can follow along with the answers in their native language. The questions and answers will be translated live into the subtitled display in the language of the viewer's choice using Ortsbo's instant, live subtitling technology.

Rahal, the son of 1986 Indy 500 winner Bobby Rahal, holds the distinction of being the youngest driver to win an IZOD IndyCar Series race, accomplishing the feat when he won his IZOD IndyCar Series debut in 2008 in St. Petersburg. He communicates with his fans regularly via multiple social media platforms and welcomes this opportunity to talk about his love of cars, racing, and his Graham Rahal Foundation.

One of three rookies on the IZOD IndyCar Series this year, Newgarden was the 2011 Firestone Indy Lights champion and drives for Sarah Fisher Hartman Racing. He'll talk about his first year driving alongside some of the IZOD IndyCar Series' greats and give fans a look into his compelling personality.

Sato has had a notable 2012 season. He has aggressively pursued his first IndyCar victory all year, most notably at the Indianapolis 500 where he attempted a bold last lap pass, which ended with him hitting the wall. To date, he has captured two podium finishes, including a career-high second place showing in Edmonton. He'll give some insight into his performance this year as well as his work for his "With You Japan" campaign.

GoDaddy.com driver James Hinchcliffe (@Hinchtown) returns to emcee the live Q&A which is hosted by Ortsbo, the world's leading real-time experiential communications platform.

"These Ortsbo Live & Global events have been very entertaining this year, not only for the live audience, but also for our INDYCAR fans around the world," said Hinchcliffe. "When a question comes in from a fan in a country such as Croatia or Chile or Greece, we all realize the reach of INDYCAR and really appreciate Ortsbo for their software that gives us the opportunity to communicate with these fans in their own language virtually instantaneously."

This "Live & Global" event is the fourth in a series of 2012 events with Ortsbo, the Official Online Translation Partner for the IZOD IndyCar Series and Firestone Indy Lights. Ortsbo's Guinness World Record-setting Live & Global event software has been used for previous events that featured country music star Garth Brooks, the legendary Andretti racing family, rock legends Gene Simmons and Paul Stanley of KISS, two-time NBA MVP Steve Nash, and on the Red Carpet at the Orange British Academy Film Awards (BAFTA), which attracted participants from 161 countries.

"Ortsbo Live & Global: IZOD IndyCar Series" will be broadcast in front of a live audience in the INDYCAR Fan Village at the GoPro Indy Grand Prix of Sonoma. On-site fans and media are able to participate also.

For more information about Ortsbo, visit: http://www.facebook.com/Ortsbo and follow the company on Twitter: http://twitter.com/ortsbo.

About the IZOD IndyCar Series:

The IZOD IndyCar Series is the premier open-wheel series in North America, competing on a challenging combination of superspeedways, short ovals, undulating road courses and temporary street circuits. In 2012 the IZOD IndyCar Series conduct races in the United States, Canada and Brazil -- all available in high-definition worldwide through comprehensive, long-term agreements with ABC, the NBC Sports Network, ESPN International and TV Bandeirantes. The IZOD IndyCar Series continues to be the fastest, most diverse and most competitive racing series that features an international cast of star drivers and venues. A leader in motorsports technology, the IZOD IndyCar Series was the first in motorsports to utilize 100 percent fuel-grade ethanol and for 2012 its three engine suppliers will use passenger car-relevant E85. For more information on the IZOD IndyCar Series, visit www.indycar.com.

About Ortsbo.com

Now with over 100 million unique users in over 170 countries and territories, Ortsbo (www.ortsbo.com) enables real-time conversational translation for more than 50 languages. Ortsbo's flagship product for social media supports global communications with instant translation capability and real-time, multi-lingual social media chat. Ortsbo's technologies support major social platforms including MSN, Google, Facebook, Twitter and Yahoo!, as well as all major desktop and mobile operating systems, browsers and devices. Ortsbo, based in Toronto and with offices in Los Angeles and New York, is a subsidiary of Intertainment Media (www.intertainmentmedia.com).

On February 28, 2012, Intertainment Media announced that Intertainment and its Board of Directors have reviewed various options for the spin out of its subsidiary Ortsbo Inc., and have elected to proceed with a transaction structure that it believes will be the most favorable to the current security holders of Intertainment. For further information, please refer to Intertainment Media's announcement filed at www.sedar.com.

About Intertainment Media Inc.

Headquartered in both Los Angeles, CA and the Toronto, Canada area, with additional offices in New York and San Mateo, CA, Intertainment Media, Inc. (www.intertainmentmedia.com), ("Intertainment" or the "Company") (TSX VENTURE:INT)(OTCQX:ITMTF)(FRANKFURT:I4T), a Rich Media Applications leader, is focused on delivering leading edge technology and marketing solutions that enable clients to power enhanced branding, loyalty initiatives and consumer engagement. Intertainment Media is based in Toronto, Canada, and owns and operates a number of key properties including Ortsbo, Ad Taffy, itiBiti and Magnum.

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