QUEBEC CITY, QC--(Marketwired - Mar 12, 2014) - IT professional services provider OSF Global Services announced today they will implement and integrate a custom CRM solution into Burton's existing business environment, including their Demandware-based webstore, in an effort to improve customer service and streamline business processes associated with customer tracking. Burton Sportartikel GmbH is the European sales and marketing division of the United States-based snowboarding company.
Kicked-off in early January, the project includes the initial implementation of a cloud-based CRM solution and an integration developed by OSF to facilitate a seamless flow of data Burton's Demandware Commerce® platform. In addition to the implementation, OSF will migrate Burton's existing customer data into the CRM -- creating a centralized platform for customer tracking and create custom-tailored digital marketing campaigns.
"We are thrilled that Burton selected OSF as their implementation partner," said Gerard Szatvanyi, President and CEO of OSF Global Services. "Their business needs align perfectly with our technology expertise. I think this project will enable a level of customer visibility that will take Burton's sales and marketing efforts in Europe to new heights."
In 1977, Jake Burton Carpenter founded Burton Snowboards out of his Vermont barn and has dedicated his life to snowboarding ever since. Burton has played a pivotal role in growing snowboarding from a backyard hobby to a world-class sport by creating ground-breaking products, supporting a team of top snowboarders and pushing resorts to allow snowboarding. Today, Burton designs and manufactures industry-leading products for snowboarding and the snowboard lifestyle, including snowboards, boots, bindings, outerwear and layering as well as year-round apparel, packs/bags and accessories. Privately held and owned by Jake and his wife, Burton President Donna Carpenter, Burton's headquarters are in Burlington, Vermont with offices in Austria, Japan, Australia, California, Canada and China. For more information on Burton, head to www.burton.com and follow our line at facebook.com/burtonsnowboards, facebook.com/BurtonEurope, twitter.com/burtonsnowboard and @burtonsnowboard on Instagram.
About OSF Global Services
OSF has been delivering SLA-grade professional services since 2003, having established itself as a trusted advisor and technology integrator to clients in 17 countries across North America, Europe and Asia. The company's forte is application development and technology integration across key markets, including Ecommerce, Customer Relationship Management (CRM) and Cloud. Headquartered in Quebec, Canada, OSF has offices in the U.S., France, Germany, Italy, UK, Romania and Ukraine. This mix of onshore and offshore expertise offers comprehensive, follow-the-sun support for its clients. OSF Global Services is ISO 9001:2008 certified, a Demandware LINK Technology Partner, Microsoft Certified, a Salesforce.com Consulting Partner, a Netsuite Solutions Partner and a Rackspace Hosting Member Partner. For more information about the company's ecommerce expertise please visit www.osf-global.com.
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