#OuiStampede Pancake Breakfast & Fundraiser

#OuiStampede Pancake Breakfast & Fundraiser

July 05, 2013 06:00 ET

#OuiStampede Serves Up Pancakes and Calgary Spirit

Montreal-based pancake breakfast bridges language, culture and prostate cancer while supporting Canadian Red Cross Alberta Floods Fund

MONTREAL, QUEBEC--(Marketwired - July 5, 2013) - Tomorrow, the 4th annual #OuiStampede Pancake Breakfast & Fundraiser will bring Calgary spirit to Montreal in conjunction with the 101st annual Calgary Stampede.

Hosted by Calgary native, Clare McWilliams, she and her husband host a private 'barn party' at their home that brings a slice of Western tradition to the West side of Montreal in the borough of Notre Dame de Grace.

"In a city as culturally rich as Montreal, it's only natural to share a part of Calgary's history," says McWilliams, who moved to La Belle Province in early 2010. "Be it western hospitality or shameless civic pride, we happily embrace language, line dancing and giving back - especially now as Calgary bravely faces the aftermath of June's heartbreaking flood."

To support those affected by the floods in Southern Alberta, McWilliams is auctioning a Stampede prize package to raise funds for the Canadian Red Cross Alberta Floods Fund.

Fused by Stampede spirit and joie de vivre, guests will experience cowgirl-meets-gourmet grub, hay bales, country tunes, line dancing - the real deal with a French twist.

This year, 75 guests from across Montreal, Ottawa, Toronto, Lloydminster, Calgary and Vancouver will support the men in their lives with a donation to the only Quebec charity solely dedicated to prostate cancer research and education: PROCURE, The Force Against Prostate Cancer.

"We are touched that PROCURE has selected as this year's #OuiStampede charity of choice," explains Laurent Proulx, General Manager, PROCURE. "A unique opportunity like this to promote prostate cancer awareness and diminish related stigmas, especially amongst 'cowboys,' is necessary and perfectly fitting."

Over $8,500 in prizes, guest gifts and professional services have been donated by brands big and small: Maybelline New York, Garnier, Ombrelle, Biotherm Homme, Giorgio Armani Cosmetics, Molson Canadian, Virgin Radio, Umbra, Montreal Impact, Montreal Alouettes, Cafe 92, Alexandra Charlotte Cupcakes, Run Digital, Eva Wan Designs, Ian Woo Photography, Rockzierski Media, Vitalyi Bulychev Productions and host, Bloom Communications Consulting.

PHOTO OPPORTUNITY July 6, 2013 at 12:30 pm

Media are invited to experience an open house and special presentation to PROCURE.

Spokespeople from #OuiStampede and PROCURE will be present to answer questions.

3421 Walkley Avenue Montreal, QC H4B 2K2 (Private Residence)


Prostate cancer affects one in seven men. This year in Canada, 23,600 men (an estimated 4,800 men in Quebec) will be diagnosed with prostate cancer; 3,900 in Canada (860 in Quebec) will die of the disease (Canadian Cancer Society. 2013. Canadian statistics on prostate cancer in 2013. [source link]). Celebrating its tenth year, PROCURE's mission remains to provide science and humanity with means to help prevent and cure prostate cancer. For more information about PROCURE and prostate cancer visit: www.procure.ca


#OuiStampede is an annual private event created and hosted by Clare McWilliams, principal and owner of Bloom Communications Consulting, a strategic event and public relations firm. For more information visit: www.bloomandgrow.ca Hashtag: #OuiStampede on Twitter, Facebook, Instagram and Pinterest

Contact Information

    Clare McWilliams
    #OuiStampede Host / Proud Calgarian
    Principal, Bloom Communications Consulting
    (514) 318 1528