Oveedia Ranks With Movistar and Citibank CR

Domain and Market Values Receive Boost From 55% Alexa Rank Improvement


LAS VEGAS, NV--(Marketwired - Sep 6, 2016) - Pure Hospitality Solutions, Inc. (OTC PINK: PNOW), parent Company of the Central American-Caribbean Online Travel Agency (OTA) Oveedia, announced today, that the Oveedia.com domain has reached new, record levels, as its Alexa ranking now shares footing with Movistar and Citibank Costa Rica; increasing the value of both the domain and the Company overall.

"One item we have stressed for several months now, is the positioning of the Oveedia website," stated Melvin Pereira, President and CEO of Pure Hospitality Solutions. "On December 30th, 2015, we reported that, following 90 days of continuous, diligent work, we had increased (lowered) our Alexa ranking from one of the billions of websites in existence, to a ranking of 430,580. Anyone familiar with the Alexa system, knows just how much work it takes to bypass billions of sites currently on the web; equally, they understand the positive impact this makes to the site's overall valuation.

"On Friday, September 2nd, 2016, we hit a brand new milestone; months earlier than anyone anticipated. We now have an Alexa ranking of 193,146! This means, Oveedia's visibility has improved substantially, surpassing another 237,434 websites worldwide. That's a 55% improvement. We are very happy with these metrics!"

For a better perspective, here is how Oveedia ranks amongst a few major regional companies:

  • Banco Popular de Costa Rica (Government bank) 242,872
  • Claro Costa Rica (Mexican phone company) 231,235
  • Movistar - Telefonica Costa Rica (Major Spanish phone company) 210,136
  • Oveedia 193,146
  • Citibank Costa Rica 164,320

Generally speaking, the lower (better) the ranking of a website, the greater the daily traffic received. The more traffic, the more valuable the site, its content and advertisements become. Clearly, Oveedia is receiving as much, and in many cases, more traffic than some of the largest companies from within the region and throughout the world. If the trend continues at this rate, management is confident that Oveedia's domain alone will soon be worth a million dollars.

Pereira concluded, "One thing I have made very clear since I became the CEO of this Company, is that first and foremost, I am a webmaster. It is my hope that once people acknowledge the true feat in bringing this much attention and interested visitors to a fairly young website, confidence will continue to improve and translate directly to our market value. While there has been little correlation to date, the fact that we are now one of the top 200k websites in the world -- soon approaching 100k -- should indicate that the conversion of traffic into travel bookings, shareholder growth and stock price appreciation, is evident and quickly approaching.

"We expect that with this new ranking, additional travel bookings and advertisement traffic, revenue will begin flowing in quite steadily and our overall valuation will grow in-kind."

To view part II of the shareholder update, please visit: http://www.purenow.solutions/pure-updates-shareholders/

To View part I of the shareholder update, please visit: http://www.purenow.solutions/letter-shareholders/

To view the second iteration of Oveedia, please visit: http://blog.oveedia.com/oveedia-new-website/

To interact and discuss PNOW with other shareholders, please visit: http://investorshangout.com/Pure-Hospitality-Solutions-Inc-PNOW-65267/

About Pure Hospitality Solutions, Inc.

PURE provides proprietary technology, marketing solutions and branding services to hotel operators and condominium owners. The Company's vision is to build competitive operations in the areas of (i) online marketing and hotel internet booking engine services, (ii) hotel branding and, (iii) own, operate and in some instances develop, boutique hotels under the new, "by PURE" brand. PURE is the creator of Oveedia, the Central American-Caribbean online travel hub.

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Safe Harbor Statements in this news release that are not historical facts, including statements about plans and expectations regarding products and opportunities, demand and acceptance of new or existing products, capital resources and future financial results are forward-looking. Forward-looking statements involve risks and uncertainties which may cause the Company's actual results in future periods to differ materially from those expressed. These uncertainties and risks include changing consumer preferences, lack of success of new products, loss of the Company's customers, competition and other factors discussed from time to time in the Company's filings with the Securities and Exchange Commission.

Contact Information:

Contact:
Team PURE
IR Div.
(800) 889-9509