Oveedia Receives Opportunity to Be First Regional OTA in Cuba

LAS VEGAS, NV--(Marketwired - Dec 21, 2015) - Pure Hospitality Solutions, Inc. (OTC PINK: PNOW) parent Company of the Central American-Caribbean online travel Agency (OTA) Oveedia (www.Oveedia.com), announced today, that through the Company's subsidiary [ENetwork de Costa Rica], Oveedia is currently being analyzed by Procomer, as a possible 'add-on' to the organization's service offering -- accelerating Oveedia's countrywide use and possible entry into Cuba, as the country's first regional online travel agency.

Procomer is a Costa Rican institution which promotes the global exportation of goods and services from the country. Procomer has the reach and influence to help push Oveedia to the forefront of the Latin American (LATAM) travel industry, filling the void in Central America and the Latin speaking countries of the Caribbean -- which includes becoming the first regional online travel agency in Cuba. Formed in 1996, Procomer was founded based on the Law of the Republic, number 7638; its mission, to facilitate and promote investment and commerce throughout Costa Rica, Central America and abroad.

"As Mr. Marcelo Claure of Sprint pointed out, of the 3,000,000 tourists traveling to Cuba, 50,000 are American," stated Melvin Pereira, President & CEO of Pure Hospitality Solutions, Inc. "This means that Cuba is an important opportunity as it relates to Oveedia becoming the primary tourism hub for Central America and the Latin speaking countries of the Caribbean. Think about it, what other online travel agency markets all of Cuba's hospitality properties to U.S. and global travelers? As of today... No One! And now, after half a century, U.S. and Cuba to resume scheduled flights, meaning, opportunity for whomever becomes the first regional online travel agency in Cuba. Similar to Nicaragua, Oveedia already has the first-mover advantage."

The Company is excited to become the first regional online travel agency in Cuba, as the country has over 2,000 lodging locations, according to TripAdvisor. With only a small percentage being listed on any online travel agency, there is a real demand for an OTA, prominent in the region, to give these properties a global and U.S. presence.

FOR MORE INFORMATION on Oveedia's First-Mover Advantage in Cuba through Procomer and restored U.S./Cuba commercial flights, PLEASE Read: http://www.purenow.solutions/oveedia-in-cuba/.

Aside from the work being done with Procomer, Oveedia anticipates further penetration in the region, with the upcoming Expotur 2016. Oveedia will be a wholesaler at the event, sitting next to some of the largest OTA's in the world -- putting Oveedia 'center-stage' as a viable acquisition target.

Mr. Pereira concluded, "with the on-going reservations Oveedia is generating, along with the growing number of hotels listing with us, so far, I'm pleased to say we're on track and excited for what 2016 has in store for PURE's shareholders."

About Pure Hospitality Solutions, Inc.

PURE provides proprietary technology, marketing solutions and branding services to hotel operators and condominium owners. The Company's vision is to build competitive operations in the areas of (i) online marketing and hotel internet booking engine services, (ii) hotel branding and, (iii) own, operate and in some instances develop, boutique hotels under the new, "by PURE" brand. PURE is the creator of Oveedia (www.Oveedia.com), the Central American-Caribbean online travel hub.

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