SOURCE: dynaTrace


December 15, 2009 08:00 ET

Over 60% of IT Professionals Believe Speed-to-Market Pressure Impairs Software Quality

Online Holiday Shopping Rush Exposes Widespread Application Performance and Scalability Problems; Projected Jobless Economic Recovery Likely to Stretch IT Teams Further, Worsening Software Quality Issues

BOSTON, MA and LINZ, AUSTRIA--(Marketwire - December 15, 2009) - According to a recent survey of IT professionals in the US, UK and Central Europe, more than 90 percent of organizations experience pressure to deliver software releases in unrealistic timeframes, while fully 62 percent believe that this pressure directly and negatively impacts the performance and overall quality of the software they create.

Many pundits predict a jobless economic recovery in 2010(1). In this environment, IT and software development organizations are under tremendous pressure to do more with less. Applications of all kinds, particularly Web-based e-commerce applications, are seen as engines of growth that can deliver the elusive combination of increased revenue at a low cost. As a result, pressure to deliver new and improved releases of applications is unrelenting. Almost two-thirds of the survey respondents cited unrealistic lead times in delivering software as a problem of high or medium impact in their organization.

For consumer-focused companies, deadlines imposed by the holiday shopping season place a particularly acute strain on development and IT operations teams to create, fix and update the applications their organizations rely on to turn a profit. Almost half of the survey respondents report losing at least one day every week reproducing and fixing performance and availability issues. This indicates a loss of hundreds of hours that could otherwise be spent building new features to attract, engage and retain customers. Aggressive application delivery deadlines don't allow for such inefficiency. As a result, the scramble to meet target dates often results in lower-quality, slow-performing software that can disappoint end-users. This can damage a brand and hurt a company's bottom line. These challenges, noted in a report by Keynote Systems, observed that almost all leading retail sites slowed down on Black Friday and some even had major outages(2).

According to Forrester Research, on average, companies that provide a superior experience have 14.4 percent more customers who are willing to consider them for another purchase than companies in the same industry that offer a poor customer experience(3).

"App dev shops are under increasing pressure to deliver apps faster, but hasty application development can result in lower quality," said Mike Gualtieri, senior analyst at Forrester Research. "A poor user experience created by bugs or performance problems in applications can be disastrous to a firm's bottom-line."

Increasingly, companies are learning that application performance is the most important determinant of the online experience, and that features and elegant user interfaces cannot compensate for slow-loading Web pages. Research from Google and Microsoft, released earlier this year, found that performance issues resulting in delays of as little as a half-second can distract users and greatly impact business. The results of user performance tests, revealed at the June 2009 Velocity Conference by Microsoft's Eric Schurman and Google's Jake Brutlag, assess the aspect of performance that is most important -- speed. The growing complexity of today's applications can lead to delays caused by poor performance, which their research found not only distracts users, but can cause them to abandon sites altogether.

The survey, hosted by dynaTrace, a provider of application performance management (APM) solutions, examined the challenges and costs associated with delivering scalable and high-performing applications. Based on responses from almost 500 developers and IT professionals, the study assessed the impact of new technical and organizational trends that complicate efforts to ensure strong application performance. It also evaluated the ability of organizations to deal with these new challenges.

About dynaTrace software Inc.

dynaTrace is the innovator and emerging leader in application performance management (APM). The company offers the only continuous APM system on the market -- one that can monitor all transactions at all times and one that is used by all key contributors to application performance -- architects, development, test and production. Industry leaders such as UBS,, Renault, EnerNOC, Fidelity, and Thomson Reuters use dynaTrace's patent pending technology to gain deep visibility into application performance, identify problems sooner and reduce the mean time to repair issues by 90%. Leading companies rely on dynaTrace to proactively prevent performance problems from happening and quickly resolve those that do occur -- saving time, money and resources. dynaTrace can be found online at

(1) For example, see 'A Jobless Recovery' in The New York Times (Nov 11, 2009) by Casey B. Mulligan, professor of economics at the University of Chicago

(2) See press release dated November 28 issued by Keynote Systems entitled "On Black Friday Leading Retail Web Sites Slow Way Down, Reports Keynote Systems"

(3) Forrester Research (September 4, 2009). "Best Practices in User Experience (UX) Design"

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