Pacific Sands' OXY-Boost(TM) Now Available at Roundy's Stores in the Midwest


RACINE, WI--(Marketwire - February 14, 2011) - Pacific Sands, Inc. (OTCBB: PFSD), a cutting edge developer, manufacturer and marketer of a wide range of unique environmentally friendly cleaning solutions, announced today that Roundy's Supermarkets has added the company's flagship product OXY-Boost™ to the laundry section of its grocery outlets.

Roundy's Supermarkets, Inc. is a leading grocer in the Midwest with nearly $4 billion in sales and more than 17,000 employees. Founded in Milwaukee in 1872, it operates 155 retail grocery stores and 90 pharmacies under the Pick 'n Save, Copps, Rainbow, Metro Market and Mariano's Fresh Market banners in Wisconsin, Minnesota and Illinois. For more information about Roundy's, visit: www.roundys.com.

OXY-Boost™ is a safe and effective alternative to chlorine based products that can be used in hundreds of applications in and around the home. OXY-Boost™ is safe to use at all temperatures on most washable fabrics and colors in hard or soft water. OXY-Boost™ produces no harmful by-products which can negatively affect the environment. Unlike chlorine bleach, which merely covers up a stain, Oxy-Boost™ attacks and breaks down organic stains to totally remove them from the garment.

"We're thrilled that Roundy's is the first major regional grocery chain to begin distribution of our OXY-Boost™ Product," said Pacific Sands Regional Sales Manager, Cheryl Basina. "Our thousands of Midwest customers can now take advantage of special pricing by buying our product through Roundy's."

More information about the OXY-Boost complete line of laundry, dish cleaning and specialty products is available at www.oxyboost.com.

About Pacific Sands Inc.:

Pacific Sands, Inc. is a rapidly growing, company that develops, manufactures, markets, and sells a range of unique, nontoxic, earth, health and child-friendly products for household cleaning, and pool / spa / water maintenance applications.

The company is headquartered in Racine, Wisconsin. More information is available at: www.pacificsands.biz

The statements contained in this release and statements that the company may make orally in connection with this release that are not historical facts are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Actual results may differ materially from those projected in the forward-looking statements, since these forward-looking statements involve risks and uncertainties that could significantly and adversely impact the company's business. Therefore, actual outcomes and results may differ materially from those made in forward-looking statements.

Contact Information:

Contact:
Michael Wynhoff
President
262-619-3261

Pacific Sands - Natural Choices OXY-Boost Now Available at Pick n' Save, Copps and other Roundy's