SOURCE: Paciolan


April 03, 2012 16:00 ET

Paciolan Partners With TicketOps for Venue Enablement Ticketing Services

Pacific National Exhibition Will Be First TicketOps Venue to Deploy Paciolan's Reserved Seating Solution

IRVINE, CA and TORONTO--(Marketwire - Apr 3, 2012) - Paciolan, a leading provider of ticketing and marketing solutions for more than 500 live entertainment organizations, announced today that it has partnered with TicketOps, a ticketing services provider to 300 venues throughout Canada and the US. TicketOps will be implementing Paciolan's venue enablement ticketing services, including the company's reserved seating solution, which will allow its clients to better control their brand, manage the customer experiences, and build lifelong customer relationships, all while maximizing revenue streams. In conjunction with the partnership, TicketOps will implement Paciolan's ticketing and marketing solutions for Pacific National Exhibition, an organization that supports the Pacific Coliseum and serves visitors with first-class cultural, sporting and family entertainment events.

"We wanted the ability to offer our clients a reserved seating solution that delivers greater control and a high ROI," said Hugh Hall, chief executive officer of TicketOps. "Out of the many companies we reviewed, Paciolan came out on top as offering the most robust software available for our existing clients, as well as putting us in a good position to grow our business by offering our services to new venues as well."

For TicketOps, working with Paciolan, the ticketing service provider will now have the opportunity to grow its business by offering reserved seat ticketing and technology solutions to its general admission clients -- many of which have larger venues with reserved seating needs.

TicketOps also plans on implementing Paciolan's marketing services and suite of products that will enable its client venues to connect with their customers and ultimately sell more tickets. Some of Paciolan's marketing products include email marketing, online display ad retargeting and the PAC social media platform. Combined with robust and powerful online ticket selling capabilities, TicketOps clients will also be able to cross-sell and up-sell events to their customers.

"As a thought-leading organization with a strong marketing vision, we are always looking for ways to enhance online ticket sales and the customer experience," added Hall. "Utilizing Paciolan's marketing services and product suite will help take our business development efforts to the next level."

"We're happy to be working with TicketOps and look forward to helping them grow their regional ticketing business by leveraging our venue enablement ticketing services and reserved seating technology solution," said Dave Butler, chief executive officer of Paciolan.

About PNE
Owned by the City of Vancouver, the Pacific National Exhibition (PNE) is a healthy and vibrant non-profit charity organization dedicated to providing over 3 million visitors a year with first-class cultural, sporting and family entertainment events. Founded in 1910, the PNE operates from a 114-acre site at Hastings Park, a multi-facility venue in Vancouver where the organization operates four activity streams: an annual 17-day Fair, Playland Amusement Park, maintenance and care of the Hastings Park site and management of the site's year-round facilities. These facilities are utilized to celebrate a variety of hockey, amateur sporting, music, community, social, cultural and commercial events throughout the year.

About TicketOps
TicketOps, established in 2002, delivers customized ticketing and gift card solutions now to over 300 clients. TicketOps provides software, hardware and staffing for onsite, online and mobile ticket sales, delivery and redemption. The TicketOps team has been in the attractions industry since 1981. With up to date expertise, TicketOps can design each system to optimize revenue and customer satisfaction while at the same time reducing costs.

About Paciolan
Founded in 1980, Paciolan is the leader in venue enablement, powering ticketing, fundraising and marketing technology solutions for leading organizations across North America. Collectively, Paciolan powers over 500 live entertainment organizations that sell over 100 million tickets annually. Primary markets include college athletics, professional sports, performing arts, arenas and museums. Paciolan is a wholly owned subsidiary of Comcast-Spectacor.

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