SOURCE: Market Metrix

Market Metrix

February 24, 2011 08:00 ET

Palace Resorts Selects Market Metrix Guest Feedback Solution

All-Inclusive Resort Chain Opts for Industry Leading Feedback System to Enhance Their Guests' Experience

SAN RAFAEL, CA--(Marketwire - February 24, 2011) - Market Metrix, LLC, announced today that Palace Resorts, a leader in all-inclusive luxury resorts in the Caribbean, has chosen the Market Metrix real-time satisfaction survey system to enhance the guest experience and build guest loyalty.

Market Metrix technology and services are designed to derive actionable insights from customer feedback, improving loyalty and company financial results. These insights are integrated into the daily work flow of employees to create and build a customer-centric approach to service delivery.

Customer Metrix™ is directly supporting Palace Resorts' operations as a leader in the all-inclusive vacation resort segment. Guests provide feedback in their native language about their complete experience - including room, dining, entertainment, spa and other amenities. The results provide managers with tools for immediate service recovery, a system to isolate and improve problem areas and information to balance strict budget requirements with the impact on guest experience.

"We were looking for the leading provider of guest satisfaction measurement for hotels and resorts, and wanted to benchmark our competitors to help identify our market strengths and weaknesses. Market Metrix offers the best combination of technology, expertise and service to meet our needs and will help us maintain and advance our leadership position," said Jose Chapur, President of Palace Resorts.

"Palace Resorts is dedicated to providing its guests with an outstanding experience and the highest quality service, and we are delighted to support their goals with our advanced guest intelligence solution," said Robert Honeycutt, CEO of Market Metrix.

About Market Metrix
Market Metrix provides the leading guest and employee feedback systems to the worldwide hospitality industry. With award-winning research and powerful technology, Market Metrix helps clients make the right business decisions. Our Software-as-a-Service (SaaS) products are used by more hospitality companies than any other, supporting thousands of businesses in 70+ countries. Market Metrix has been helping hospitality companies turn feedback into performance since 1996. For more information visit

About Palace Resorts

With 12 oceanfront resorts overlooking sparkling turquoise waters of the Caribbean Sea or the tranquil Pacific Ocean, Palace Resorts celebrates 27 years of setting the highest standards for five-star all-inclusive vacations in Cancun, Riviera Maya, Cozumel, Isla Mujeres and Riviera Nayarit in Mexico and Punta Cana in the Dominican Republic with the first ever all-inclusive Hard Rock Hotel & Casino. Palace Resorts provides an exceptional experience for travelers, offering luxurious and spacious accommodations accentuated by their signature in-room double Jacuzzi ®, nightly entertainment, included select off-site excursions, the Caribbean's most extravagant spas and premier championship golf courses, in addition to unlimited phone calls to the United States and Canada. Palace Resorts' unparalleled level of service and comfort found at each property makes them a leader in providing world-class resort vacations.

Contact Information

  • Contact:
    Anna Schliemann
    Market Metrix
    Email Contact
    415-721.1300 x309