DALLAS, TX--(Marketwired - Oct 15, 2014) - New research from Parks Associates shows adoption of set-top boxes varies significantly across Europe, where 55% of U.K. broadband households have a set-top, compared to 36% in Spain and 20% in Germany. By comparison, the penetration of Internet-connected CE is 54% of German broadband households, 67% in the U.K., and 69% in Spain.
Parks Associates will address strategies for service providers and pay-TV operators to expand their presence within the connected home at CONNECTIONS™ Europe: Monetizing Strategies for the Connected Home, 18-19 November, Amsterdam.
"In Spain, 71% of broadband households have a gaming console, and 54% of have a computer connected to a TV, so there are multiple routes for pay-TV providers to reach consumers at home," said Brett Sappington, director, research, Parks Associates. "At CONNECTIONS™ Europe, we will discuss ways to develop strategies appropriate to each country and culture."
The two-day conference, featuring keynotes from Sky Deutschland, Ericsson, Icontrol Networks, and Deutsche Telekom, features European consumer research based on a 3Q 2014 survey highlighting ownership and use cases for connected entertainment devices and smart home solutions.
"HBO and Netflix have both announced plans to offer their services through cable set-top boxes," Sappington said. "At CONNECTIONS™ Europe, we will analyze these latest strategies and different scenarios for the set-top, including the potential for a full-featured gateway that would manage household user profiles and handle conditional access, security, data, and other functions."
The session "Future of the Home Gateway: Entertainment and More" features the following executives:
- Darren Fawcett, CTE, Pace
- Irvind Ghai, Senior Director, Enterprise Carrier Solutions, Qualcomm
- Benoit Joly, SVP Marketing & Smart Life, Technicolor
- Simon Trudelle, Senior Director Product Marketing, NAGRA
CONNECTIONS™ Europe sponsors are Arrayent, Icontrol Networks, Tyco, ROC-Connect, Verisure, Amdocs, Domoalert, INSTEON, Qualcomm, ULE Alliance, Z-Wave, Ayla Networks, Zipato, AlertMe, MiOS, and Support.com.
For more information, visit www.connectionseurope.com.
About CONNECTIONS™ Europe
CONNECTIONS™ Europe, produced by Parks Associates, is an executive conference focused on the connected home ecosystem and the Internet of Things as it relates to the connected consumer. The two-day executive summit examines the impact of connected devices and services and offers insight into new and innovative business strategies and partnerships, current and future technologies, and critical issues, including privacy and interoperability. http://www.connectionseurope.com
Contact Information:
Holly Sprague
Parks Associates
720.987.6614
hsprague@gmail.com