Parks Associates Smarthome Research: 38% of U.S. Broadband Households Willing to Purchase Connected Home Energy Management Products

International Research Firm Brings Together Duke Energy, Reliant, Vivent, Candi Controls, iControl, Schneider Electric, and More for 5th Annual Smart Energy Summit


DALLAS, TX--(Marketwired - Oct 29, 2013) - Parks Associates today announced smarthome research showing 38% of U.S. broadband households are willing to purchase at least one smarthome energy management (HEM) product. Over 25% are willing to purchase two or more, including lighting controls, appliance switches, and thermostats that can be controlled remotely, but only 1% are interested exclusively in HEM products. Safety offerings such as detectors and call buttons are the most popular smarthome products.

Parks Associates' fifth-annual Smart Energy Summit: Engaging the Consumer will be held February 15-17, 2014, at the Four Seasons Hotel in Austin. The event features early sponsorship support from Speed Wire, Alarm.com, ecobee, Lowe's, People Power, Percepscion, PlanetEcosystems, Qualcomm, Schneider Electric, and Technicolor and a keynote from Stuart Lombard, President and CEO, ecobee. 

"Nearly 40% of U.S. broadband households are interested in purchasing energy management products for the home, but in most cases, they want these products within a broader offering of smarthome products," said Stuart Sikes, president, Parks Associates. "At 2014 Smart Energy Summit, we will analyze strategies from utilities and telco/cable provider strategies, consumer engagement, partnership opportunities, and the impact of connectivity and big data on demand response (DR) and energy efficiency programs."

The Smart Energy Summit 2014 Advisory Board, who help to shape the content and focus of the conference with the Parks Associates energy research team, includes the following participants:

Áine Denari, Director, Strategy, Ingersoll Rand Residential Solutions
Denis Garman
, Category Leader - Energy Management & Information Group, Duke Energy
Bill Harmon
, VP, Residential Segment Marketing, Reliant
Yann Kulp
, VP, Strategy and Business Development, EcoBusiness North America, Schneider Electric
Tim Lott
, Energy Product Director, Vivint
Letha McLaren
, VP, Energy Products, iControl Networks
Kevin Meagher
, VP and General Manager, Smart Home, Lowe's
Roy Perry
, VP, Ecosystem Alliances, Alarm.com
Jennifer Pulliam
, Director, Innovation, TXU
Larry Oliva
, Director, Meter Services Organization and CS Safety, Southern California Edison (SCE)
Steve Raschke
, President, Candi Controls
Ted Reguly
, Director, Smart Meter Program - Director, San Diego Gas & Electric (SDGE)
Randy Stearns
, CEO and Founding Partner, VIA International
Ken Wacks
, Management & Engineering Consultant, Gridwise Architecture, Council, U.S. Department of Energy

Parks Associates is currently accepting speaker submissions. More information is available at www.ses2014.com.

Tom Kerber, energy analyst at Parks Associates, will co-host the webcast "Understanding Revenue Models for Smarthome Technologies," on Wednesday, November 6, 2013. The webcast examines home controls business opportunities in Europe and which companies and channels are meeting with early success. Presenters include executives from iControl Networks, Securitas Direct - Verisure, Cisco Systems, and Parks Associates. Registration is available at http://www.parksassociates.com/verisure-webcast-2.

About Smart Energy Summit
Smart Energy Summit: Engaging the Consumer
examines the expanding market for energy solutions and home controls and its impact on utilities, service providers, retailers, manufacturers, and consumers. www.ses2014.com, www.smartenergysummit2014.com

Contact Information:

Holly Sprague
Parks Associates
720.987.6614
hsprague@gmail.com