MONTREAL, QUEBEC and PARIS, FRANCE and TORONTO, ONTARIO and MEXICO CITY, MEXICO--(Marketwire - Dec. 11, 2012) - Parta Dialogue (TSX VENTURE:PAD), expert in Social Campaign Optimization and Social Learning, announces the signature of a strategic partnership between its #engagementlabs division and Transfert Environnement, a subsidiary of 3RV Environnement Inc. This partnership matches Transfert Environnement's considerable field experience managing issues in the energy, mining, food and beverage and transport sectors with #engagementlabs' expertise with strategic deployment of social media for stakeholder dialogues.
"This partnership is a natural extension of our Stakeholder Engagement 2.0 Program, which allows our clients to offer stakeholders access to online dialogue spaces. The platforms and approaches developed by #engagementlabs break new ground in this field by allowing citizens to have their say on large industrial projects at any time and from any location. What's more, #engagementlabs' focus on methodology and metrics allow us to prove the greater ROI of their social media deployment over more traditional means of communication," explains Cédric Bourgeois, President of Transfer Environnement.
"This partnership reinforces Parta Dialogue's positioning as a social media solutions provider in key industrial sectors on several continents. This emerging market for stakeholder relations is currently estimated at several hundred million dollars' worth of business," states Paul Allard, CEO of Parta Dialogue.
About Transfert Environnement
Transfert Environnement builds bridges between promoters and communities through public participation mechanisms to foster dialogue, information sharing and stakeholder involvement during project development and implementation. TE mainly works in the areas of energy, mining, agrifood, transportation and waste management.
For more information: http://transenvironnement.qc.ca/en/accueil
Parta offers Social Media, and Social Learning solutions to its clients from offices in Montreal, Toronto, Paris, and Mexico, and is the developer of the leading eValue™ Social Media ROI Suite: www.evaluesuite.com
Many visionary businesses already employ Parta's solutions for internal, and external online engagement. Among these are Proctor and Gamble, Nestlé, Durex, Budweiser, IBM, Mazda, Universal Pictures, and Rock the Vote. www.partadialogue.com
PARTA is listed on the TSX Venture Exchange under the symbol PAD, and operates through two subsidiaries:
#engagementlabs, an all-digital agency offering a targeted range of social strategies, customized engagement platforms and analytic tools to measure performance and ROI totally focused on social engagement, & optimization: www.engagementlabs.com.
edu-performance, totally focused on internal engagement, and productivity, Edu-Performance offers customized Social Learning, and online training solutions: www.eduperformance.com.
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