MADD Canada

MADD Canada

July 28, 2005 08:38 ET

Party Hosts Should Plan for Overnight Guests this Holiday Weekend

With Good Host Kit, plan ahead and don't let friends drink and drive Attention: Food/Beverage Editor, Lifestyle Editor, News Editor OAKVILLE, ON--(CCNMatthews - July 28, 2005) - Mothers Against Drunk Driving (MADD Canada) urges everyone entertaining this August holiday weekend to plan ahead to prevent impaired driving by picking up a Summer Good Host Kit in selected LCBO stores, while quantities last.

"It is very important not to drink and drive, not let friends drink and drive or ride with an impaired driver. Everyone can take steps to make sure no one drives impaired, "says MADD Canada CEO Andrew Murie. "In Ontario, MADD Canada and LCBO have made this easier for hosts by offering the Summer Good Host Kit."

Perfect for home or the cottage, the kit is a practical way hosts can accommodate unexpected overnight guests and encourage them to stay over rather than drink and drive.

The kit is filled with many overnight toiletries, such as shampoo, toothpaste, razor and sun protection, plus a handy bookmark with LCBO's responsible hosting tips. Available at 460 LCBO stores until Labour Day, the kit sells for $9.95 ($24 actual retail value), with $3 from each sale going to MADD Canada. People purchasing kits will assist the fight against impaired driving and help support MADD Canada's new alcohol-education program to be delivered to 300,000 Ontario high school students next school year.

While party-goers should make safe transportation plans and hosts need to be prepared for overnight guests, MADD Canada and the LCBO maintain that the best strategy is to prevent guests from drinking too much or for them to take a cab or public transit - but this does not always happen.

"We're concerned that good times don't result in tragedy," says LCBO Chair and CEO Andrew Brandt. "The Summer Good Host Kit offers good value and helpful tips for consumers who've told us they want workable solutions to help them be responsible hosts. The kits are a convenient and thoughtful way to dissuade your guests from drinking and driving."

Again this holiday weekend, MADD Canada is looking for a fatality-free weekend on the roads and waterways. Mr. Murie adds, "Summer is the worst season for unnecessary tragedies involving alcohol. MADD Canada reminds all Canadians not to get into a car or a boat with a person who has been drinking. We increase our public awareness drives around long weekends, hoping that our reminders will make a difference and save a life or serious injury from happening."

For more information, visit www.madd.ca or www.lcbo/sr
/For further information: Call: Dawn Regan, MADD Canada 1-800-665-6233, ext. 223
/ IN: SOCIAL, OTHER

Contact Information

  • Andrew Murie, Chief Executive Officer
    Primary Phone: 800-665-6233 ext. 224
    E-mail: amurie@madd.ca