SOURCE: PassAlong Networks

January 09, 2007 10:36 ET

PassAlong Networks and Zoran Corporation Combine Technologies to Deliver Live Content at CES

"Media at the Speed of Life" Concert Demonstrates New Content Delivery Capabilities

FRANKLIN, TN -- (MARKET WIRE) -- January 9, 2007 -- PassAlong Networks™, developer of digital media services and innovations, and Zoran Corporation (NASDAQ: ZRAN) hosted "Media at the Speed of Life," a live concert intended to showcase technology designed to enhance the Connected Consumer™ experience by creating, capturing, publishing and distributing live content directly to the World Wide Web.

"Our joint presentation with Zoran is the first demonstration of the latest developments within our technology innovations portfolio, all of which are designed to enhance the experience of the Connected Consumer," said Dave Jaworski, co-founder and CEO of PassAlong Networks. "This is the first example of how we are extending our StoreBlocks™, OnTour® and Speakerheart™ products to enable seamless delivery of rich content to all types of connected consumer devices."

The "Media at the Speed of Life" concert, which featured the band Crew, was transmitted instantaneously to a television and onto the World Wide Web, where consumers can download the performance onto multiple portable consumer electronic devices. The performance and the new technology were exhibited on Zoran's digital televisions, Connected Media Device and its Zplayer Ultra Portable Media Player reference design.

The combination of PassAlong and Zoran technologies enables the direct retrieval and sharing of audio, video and digital images via broadband and over connected consumer devices that can be used either inside or outside the home. The concert demonstrated how this new technology will allow artists to cost-effectively publish and distribute their personal content by directly uploading it to consumers' living rooms or handheld devices via broadband without the need for PC interaction.

"To enable consumers to connect to all the devices in the digital eco-system, Zoran has developed new multimedia and connected technologies and integrated them at the system-on-a-chip level. Now with PassAlong we have enabled new content delivery capabilities to all types of consumer devices," said Levy Gerzberg, President and CEO of Zoran Corporation. "Content and service providers are in a better position today to efficiently distribute their music and video to a wide array of audiences than ever before and can leverage Zoran's eco-system of over 300 million consumer products including digital TVs, digital cameras, connected DVD players and recorders and other mobile devices."

About Zoran Corporation

Zoran Corporation, based in Sunnyvale, California, is a leading provider of digital solutions in the growing digital entertainment and digital imaging markets. With two decades of expertise developing and delivering digital signal processing technologies, Zoran has pioneered high-performance digital audio and video, imaging applications, and Connect Share Entertain technologies for the digital home. Zoran's proficiency in integration delivers major benefits for OEM customers, including greater capabilities within each product generation, reduced system costs, and shorter time to market. Zoran-based DVD, digital camera, DTV, multimedia mobile phone, and multifunction printer products have received recognition for excellence and are now in hundreds of millions of homes and offices worldwide. With headquarters in the U.S. and operations in Canada, China, England, Germany, India, Israel, Japan, Korea, and Taiwan, Zoran may be contacted on the World Wide Web at or at 408-523-6500.

Zoran and the Zoran logo are trademarks or registered trademarks of Zoran Corporation and/or its subsidiaries in the United States and/or other countries. All other names and brands may be claimed as property of others.

About PassAlong Networks

PassAlong Networks is a developer of digital media innovations and services designed to enhance the Connected Consumer™ ecosystem. PassAlong's B2B2C technology engine provides four key services for the digital media marketplace: StoreBlocks™ offers a variety of store-building tools to enable clients to provide their end-consumers with a library of more than 2 million licensed songs and the powerful music referral system, Passing-and-Points™; freedomMP3™ provides interoperability for digital media files, including raw MP3 files, across multiple platforms and devices while promoting a balance of artist rights and media empowerment for both content creators and consumers; OnTour™ connects fans to detailed, accurate and relevant concert notifications; and Speakerheart™ enables artists to seamlessly upload, promote and sell their digital music. Founded in 2002, PassAlong Networks is privately held and based in Franklin, Tenn. For more information, visit

OnTour, StoreBlocks, freedomMP3, PassAlong, Connected Consumer, Passing-and-Points and Speakerheart are trademarks of PassAlong Networks.

Contact Information

  • PR Contacts:
    Lindsay Cleveland
    B: 615.425.5864

    Skip Franklin
    PassAlong Networks
    B: 615.425.5999
    Email Contact

    Betty Watkins
    Zoran Corporation
    Email Contact

    Jeff Fox
    The Blueshirt Group, for PassAlong Networks
    B: 415.828.8298
    Email Contact