SOURCE: Passion Growers

Passion Growers

January 11, 2011 16:56 ET

Passion Growers Named as the Official Rose of the 2011 Miss America Pageant

MIAMI, FL--(Marketwire - January 11, 2011) - Passion Growers, a premium rose supplier and provider, is proud to announce their partnership with the Miss America Organization as the Official Rose of The 2011 Miss America Pageant. The 2011 Miss America Pageant will broadcast live from the Planet Hollywood Resort and Casino in Las Vegas on SATURDAY, JANUARY 15 (9:00 p.m. EST) on ABC. Passion Growers will provide the pageant with an assortment of roses to be prominently featured on-air and off-air during the pre-and post-Miss America Pageant events. 

"Partnering with The Miss America Pageant is an incredible opportunity for Passion Growers," says Passion Growers founder Jaime Peisach. "To participate during the 90th Anniversary of the Miss America Pageant is a truly amazing experience. We are proud to be a part of the pageant and look forward to the crowning of this year's new Miss America."

"We are thrilled to announce Passion Growers as the Official Rose of the 2011 Miss America Pageant as we celebrate our 90th Anniversary. Miss America 2011 and her Court of Honor will be presented with Passion Growers Roses when we announce our winner live on ABC. It is significant to mark our milestone and this partnership with such a wonderful way to celebrate an important anniversary as the rose is symbolic of American beauties. How perfect to have our Passion Growers official rose commemorate our Miss Americas and our great American tradition," stated Art McMaster, President and CEO of the Miss America Organization.

Passion Growers recognizes the important work and contributions that the Miss America winners and organization offer to their respective communities. Their mission and values are directly aligned with Passion Growers' commitment to professional and educational development as well as community outreach and service.

About Passion Growers
Passion Growers, founded in 2001, is a family-oriented company dedicated to growing and providing the most beautiful and highest-quality roses. Passion Growers' 150 varieties of roses can be found in more than 5,000 retail and grocery stores around the country. Recently, Passion Growers was selected by the Rose Bowl and the Tournament of Roses to become the Rose Bowl's Official Rose of the Rose Bowl, the Official Rose of the Rose Bowl Game, and the Official Rose of Rose Bowl Stadium. For more information on Passion Growers, visit

About The Miss American Organization
The Miss America Organization provides young women with a vehicle to further their personal and professional goals and instills a spirit of community service through a variety of unique nationwide community-based programs. Additional information about the Miss America Organization can be found at

Contact Information

  • Brandon Hamm
    Passion Growers
    Email Contact

    Sharon Pearce
    Miss America Organization
    609-653-8700 ext. 117
    Email Contact