SOURCE: PayChest Inc.

February 22, 2007 06:27 ET

PayChest Announces Marketing Plan for March 2007

HUNTINGTON BEACH, CA -- (MARKET WIRE) -- February 22, 2007 -- PayChest Inc. (PINKSHEETS: PYCT) today provided updates regarding the commencement of the company's Marketing Plan for the remaining part of this financial quarter (ending March 2007).

Our public campaign in the US will include advertising and editorials in major business and community magazines and other publications and performance based client generation programs (internet, commissioned reps, telemarketing, ISO's, etc). This will generate awareness, interest, leads, customers, vendors and more revenue generating joint venture opportunities. The first articles are expected to be published in early March and will be an ongoing process. Celebrity, other prominent business endorsements and TV coverage are expected to commence during second and third quarters of 2007.

PayChest is already in an advanced stage of negotiations with a few prominent US-based partners for our E-commerce solution. These partners will be joining PayChest in a revenue sharing program that can lead to the generation of mutually substantial profits, from their sale of goods and services. PayChest is expected to close the first contracts during March and will continue to attract other bigger players on a similar program.

Management has also started attracting offshore manufacturers, distributors and other offshore portals to join PayChest in a global business venture. PayChest will have its first contract signed within the month of March. We have other similar groups on standby and plan on bringing between one or two major players per country in each of the next two quarters. PayChest will be provisioning its technology infrastructure with local partners in each of these countries. This will lay down the foundation for our joint global infrastructure. This coordinated marketing effort will provide faster and easier expansion within each region or country. We are currently negotiating with partners in South East Asia and China, Parts of Africa, India and Latin America.

Our consumer marketing involves focus and special interest groups with a substantial membership base that we have been negotiating with from the past. The world rewards program will be released during March providing savings, incentives and purchasing power for our consumers, with access to products and services globally.

Mr. Pillay, PayChest's CEO stated, "We are leveraging the resources, products and marketing skills of our strategic partners to create rapid growth and mutual profit sharing opportunities for all of the parties involved. This is the most cost effective way to do business and compete on a global scale. This distribution system provides a win-win relationship for consumers, distributors and local manufacturer partners."

About PayChest

PayChest and its strategic partner companies have developed an integrated online payment processing platform utilizing cutting edge technologies to deliver payment solutions online. These payment processing solutions include turnkey payment facilitation for credit and debit cards, electronic checks, money transfer solutions, gift cards and turnkey rewards-based systems.

New management within PayChest is focused on innovative and tangible products, improving the online financial experience for online consumers and e-commerce businesses worldwide. To fulfill this obligation, the new management has marked significant timelines over the next few months to streamline operations, with a focus on integrating backend transaction processing infrastructures scalable to new payment technologies and marketing opportunities.

Safe Harbor Statement

The foregoing press release contains forward-looking statements. For this purpose any statements contained in this press release that are not statements of historical fact may be deemed to be forward-looking statements. Without limiting the foregoing, words such as "may," "will," "expect," "believe," "anticipate," "estimate," "continue," or comparable terminology are intended to identify forward-looking statements. These statements by their nature involve substantial risks and uncertainties and actual results may differ materially depending on a variety of factors.

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