SOURCE: PBS Holding, Inc.

September 08, 2011 08:15 ET

PBS Holding Inc. Introduces Starfest Direct's First Stop on National Tour

DALLAS, TX--(Marketwire - Sep 8, 2011) - PBS Holding Inc. (PINKSHEETS: PBHG) announced today that it is launching the first Starfest Direct National tour to introduce its new product line "De Vie Sun". The tour features Starfest's exclusive New Zealand Black Currant product De Vie Sun; " Life", Starfest's new functional super juice. The tour begins in Orlando, Florida on September 16, 2011 and also features companion products including De Vie Sun's 2 oz. Energy Shot. The new De Vie Sun line is featured in the Starfest Direct catalog at

The company has released to its online distributors its new branded Functional Beverage and Energy Drinks line; "De Vie Sun" (pronounced; davi sun). The French translation for De Vie Sun is "Healthy Life", and reflects the company's position to provide high energy and healthy products to its celebrity and sports fan bases. The tour also announces the potential income producing component for distributors nationwide with the opening of Starfest Direct's proprietary direct sales software. The tour launches September 16, 2011 in Orlando, Florida and continues in markets including Dallas, Nashville, Denver, Los Angeles, Houston and other cities including Grand Rapids, Michigan and Boca Raton, Florida.

"This tour is designed to introduce these phenomenal products to top level network marketing professionals in advance of the national prelaunch. We are convinced that our Aloe Vera based products will give top leaders in network marketing a first class product. I am particularly excited about De Vie Sun's 2 oz. Energy Shot which features seven hours of healthy energy. The energy shot also features New Zealand Blackcurrant," stated Eddie Vakser, PBS Holding CEO.

"With this tour we are now ready to help our distributors create additional income by participating in the $118.3 billion non-alcoholic functional beverage market with Starfest Direct's top of the line products and our Binary Technology and commission system," stated Angie Tassan, PBS Holding CMO.

About Starfest Direct:

Starfest Direct is a direct sales company featuring an aggressive compensation component for professional distributors in network marketing. Using proprietary software and technology, the Starfest Direct plan features a unique custom binary and unilevel combination plan with additional lifestyle, team, and executive bonuses.

About PBS Holding Inc.:

PBS Holding Inc. is a Publicly Trading Company trading on OTC Markets under the symbol PBHG. The company is focused on growth by mergers and acquisitions of technology, media, multimedia, television, Film productions and content development. As a wholly own subsidiary, Starfest Direct Inc is utilized for its high end Direct Sales Technology Enterprise System. Starfest Direct is a virtual product and services catalog system designed to facilitate sales, membership accounting and maintenance

Safe Harbor Statement -- This release includes forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 27E of the Securities Act of 1934. Statements contained in this release that are not historical facts may be deemed to be forward-looking statements. Investors are cautioned that forward-looking statements are inherently uncertain. Actual performance and results may differ materially from that projected or suggested herein due to certain risks and uncertainties including, without limitation, ability to obtain financing and regulatory and shareholder approvals for anticipated actions. Such statements are based on management's current expectations and are subject to certain factors, risks and uncertainties that may cause actual results, events and performance to differ materially from those referred to or implied by such statements. In addition, actual or future results may differ materially from those anticipated depending on a variety of factors, including continued maintenance of favorable license arrangements, success of market research identifying new product opportunities, successful introduction of new products, continued product innovation, sales and earnings growth, ability to attract and retain key personnel, and general economic conditions affecting consumer spending. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof. PBS Holding, Inc., does not intend to update any of the forward-looking statements after the date of this release to conform these statements to actual results or to changes in its expectations, except as may be required by law.

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