PDI's i-CON Tapped for 1101 Space Park Modular Data Center

Mission Critical Modular Data Center Solution Selected by Pelio & Associates to Meet Tenants' Power, Energy Efficiency, Scalability and JIT Requirements


RICHMOND, VA--(Marketwire - February 9, 2011) - Power Distribution Inc. (PDI), a leading provider of mission critical power distribution equipment for data centers, alternative energy, industrial, and commercial power markets, today announced that its i-CON modular data center solution has been deployed at Pelio & Associates' new 1101 Space Park data center facility in Santa Clara, Calif. The power-dense 24,000-square-foot building is an innovation in data center colocation space, designed to accept preconfigured data center modules, including the i-CON -- addressing customer-driven need for highly redundant, energy-efficient, scalable and cost-effective infrastructure solutions.

"Pelio & Associates listened closely to our customers' needs for a 'Just in Time' (JIT) data center infrastructure deployment model, tailored to their budget, sustainability and storage technology requirements," said Les Pelio, Partner, Pelio & Associates.

"Containerized data center modules like PDI's i-CON represent the best in data center infrastructure choice: cost effective, scalable and energy efficient. We believe that modular solutions like i-CON deliver more value to our customer base than traditional data center infrastructure offerings," continued Jon Shank, Partner, Pelio & Associates. 

By deploying the i-CON at 1101 Space Park, customers now have the flexibility to scale in size instead of over-provisioning space and power for future growth. The customizable, easy-to-service i-CON is designed with today's complex IT infrastructure in mind -- delivering powerful, manageable, and highly efficient data center equipment in a modular container. The i-CON helps customers dramatically increase their IT capacity, power, efficiency, and return-on-investment -- while reducing total cost of ownership (TCO) and time associated with the deployment of traditional, green field data centers. 

Dennis Harker, President, Redwood City Electric, adds, "This is truly a new generation of data centers. The modular concept has tremendous space and energy consumption efficiencies for customers, not to mention the time to deploy is drastically reduced. Traditional data centers typically take from one year to 18 months to deploy. With modular data centers, customers can have them up and running in as little as 14 weeks."

"With the opening of 1101 Space Park, Pelio & Associates have proven that the concept of data center infrastructure is experiencing a major shift toward the value of containerized solutions. Our i-CON will help customers at 1101 Space Park address the challenges of data center operations costs and scalability head-on," said Rob Sweaney, President of PDI. "The energy-efficient i-CON enables organizations to expand capacity in a fraction of the time it would take to build out a 'green field' data center -- and at a substantially lower price point."

For information on pricing and availability, please visit www.pdicorp.com or send a request for information to Icon@pdicorp.com.

About Pelio & Associates
Pelio & Associates is a Saratoga, Calif.-based, privately-held real estate developer. The experienced team builds mission-critical facilities for data center operators and provides advanced power and cooling systems. Owner of 10 key properties across the Silicon Valley, Pelio & Associates is committed to customized development of each facility, as well as the highest standards in energy efficiency. For more information, please call: 408.872.9500

About Power Distribution Inc.
Founded in 1978, PDI (pdicorp.com) is a leading provider of power distribution equipment and services. Principle products include Static Switches, Power Distribution Units, Remote Power Panels, Redundant Power Systems, Harmonic Cancellation technology, and Branch Circuit Monitoring Systems. The BCMS product is an option available with the other distribution products, or it can be provided for retrofit in equipment already owned by the customer. PDI, a Bertram Capital company, is headquartered out of Virginia. The PDI, Marelco, and Onyx Power branded products are customized power solutions for data centers, wind, solar and other alternative energy, commercial, and industrial applications.

Contact Information:

For more information, contact:
Dave Mulholland, PDI
dmulholland@pdicorp.com
Main: 800-225-4838, ext.101
Direct Dial: 804-428-6101

Joline Biancavilla
BridgeView Marketing for PDI
Joline@bridgeviewmarketing.com
603-978-4491

Power Distribution Inc., i-CON -- Mission Critical Modular Data Center Solution Selected by Pelio & Associates to Meet Tenants' Power, Energy Efficiency, Scalability and JIT Requirements