SOURCE: Peace Arch Entertainment Group Inc.

April 12, 2007 18:29 ET

Peace Arch Entertainment Adds International Theatrical Distribution Veteran to Executive Team

Former NBC and Lakeshore Entertainment Executive to Head International Theatrical Film Sales

TORONTO -- (MARKET WIRE) -- April 12, 2007 -- Peace Arch® Entertainment Group Inc. (AMEX: PAE) (TSX: PAE), an innovative film and television entertainment company, announced today that is has further strengthened its worldwide distribution team by adding industry veteran Julie Sultan as Executive Vice President, International Theatrical Film Sales. Sultan joins the company from Lakeshore Entertainment where she was Vice President of International Sales. She will be based at the newly expanded Peace Arch offices in Marina del Rey, California.

Sultan will be responsible for international sales and distribution of the Company's original and acquired feature films. She will contribute to the company's strategic planning and to the acquisition of feature films and provide leadership for Peace Arch at film markets and festivals. Sultan will report to Peace Arch Entertainment President of International Distribution Kevin Byles.

"Julie Sultan's dedication, know-how and history of success in the worldwide theatrical marketplace strengthens our fast-growing international distribution team," said John Flock, President of Peace Arch Entertainment. "Well respected in the industry, Julie is an ideal match for the global distribution potential of the high profile feature films that we currently have in our production pipeline."

Sultan leaves Lakeshore Entertainment after six years with the company where she was responsible for international distribution for their motion picture division and their television and home video library. Previously, she was at NBC Enterprises for four years leaving as Director, International Television & Worldwide Home Video Sales.

"Peace Arch is all about well-cast, high quality independent features, and the company has a vision that I really believe in," said Ms. Sultan. "In addition to acquired titles, we plan to produce four to six of these films each year, and I am thrilled to be selling these films to international distributors. They are going to love our slate."

Peace Arch Entertainment's expanding line up of feature films and long-form television programming include two of the favorites at the 2007 Sundance Film Festival, the drama "Chapter 27" starring Jared Leto and Lindsay Lohan, and "Delirious," a comedy starring Steve Buscemi, Michael Pitt, Alison Lohman and Gina Gershon. Peace Arch also recently completed the romantic comedy "Watching The Detectives" which will world premiere at the Tribeca Film Festival, starring Cillian Murphy and Lucy Liu. The company is currently filming the romantic comedy "The Deal," starring William H. Macy, Meg Ryan and L.L. Cool J.

About Peace Arch Entertainment Group Inc.

Peace Arch Entertainment produces and acquires feature films, television and home entertainment content for distribution to worldwide markets. Peace Arch owns one of the largest libraries of top quality independent feature films in the world, featuring more than 500 classic and contemporary titles. Through its subsidiary, Peace Arch Home Entertainment, Peace Arch is also one of the leading distributors of DVDs and related products in Canada. For additional information, please visit

For more investor-oriented information about Peace Arch Entertainment, visit For current stock price quotes and news, visit To view an Investor Fact Sheet, visit To read a transcript of a recent Peace Arch investor conference call or listen to an archived recording, please visit

Forward-Looking Statements

This press release includes statements that may constitute forward-looking statements, usually containing the words "believe," "estimate," "project," "expect," or similar expressions. These statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements inherently involve risks and uncertainties that could cause actual results to differ materially from the forward-looking statements. Factors that would cause or contribute to such differences include, but are not limited to, continued acceptance of the Company's products and services in the marketplace, competitive factors, dependence upon third-party vendors, availability of capital and other risks detailed in the Company's periodic report filings with the Securities and Exchange Commission. By making these forward-looking statements, the Company undertakes no obligation to update these statements for revisions or changes after the date of this release.

Contact Information

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    Roy Bodner
    Vice President Public Relations
    Peace Arch Entertainment
    (310) 776.7208
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    Financial Communications
    Trilogy Capital Partners
    Ryon Harms
    (800) 592.6067
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