SOURCE: Peace Arch Entertainment Group Inc.

March 27, 2007 06:30 ET

Peace Arch Entertainment Begins Principal Photography on Snowboarding Comedy "Shred" Starring Tom Green

Company Holds Worldwide Distribution Rights to New Film

TORONTO -- (MARKET WIRE) -- March 27, 2007 -- Peace Arch® Entertainment Group Inc. (AMEX: PAE) (TSX: PAE) announced today that it has begun principal photography in Okanagan, Canada on the feature film "Shred," a snowboarding action comedy to be released later this year prior to the start of the 2007-2008 ski and snowboarding season.

The beginning of principal photography continues Peace Arch's business strategy of assembling a diverse annual slate of new film and television programming through in-house production and third-party acquisitions and generating revenues by the worldwide distribution of that content.

In "Shred," two washed-up snowboarders must transform a gang of misfit "shredder" wannabes -- including a midget, an 80-year-old lady, a biker and a chubby kid -- into professionals before their boyhood nemesis has them all banned for life and plows over their fledgling snowboarding camp.

"The action-sports audience is very sophisticated about stunts and the snowboarding scenes, so the filmmakers have ensured authenticity and credibility by bringing in world renowned extreme sports experts to advise and supervise all facets of production," said John Flock, President of Peace Arch Entertainment.

"Shred" is produced by Shred Films, Inc. and will be distributed worldwide by Peace Arch Entertainment. The film's producer is Randy Cheveldave, with Jackie Kelly, Kate Harrison and Lewin Webb executive producing.

The celebrity ensemble cast of "Shred" includes MTV alumni Tom Green ("Stealing Harvard," "Road Trip") and Dave England (of "Jackass" fame), as well as Renee Renee (actor, snowboarder, skateboarder and host of Slam City Jam skateboard contest). The film is written and directed by veteran David Mitchell and features appearances by numerous pro snowboard riders including the notorious Wildcats, Ross Rebagliati and more.

About Peace Arch Entertainment Group Inc.

Peace Arch Entertainment produces and acquires feature films, television and home entertainment content for distribution to worldwide markets. Peace Arch owns one of the largest libraries of top quality independent feature films in the world, featuring more than 500 classic and contemporary titles. Through its subsidiary, Peace Arch Home Entertainment, Peace Arch is also one of the leading distributors of DVDs and related products in Canada. For additional information, please visit

For more investor-oriented information about Peace Arch Entertainment, visit For current stock price quotes and news, visit To view an Investor Fact Sheet, visit To read a transcript of a recent Peace Arch investor conference call or listen to an archived recording, please visit

Forward-Looking Statements

This press release includes statements that may constitute forward-looking statements, usually containing the words "believe," "estimate," "project," "expect," or similar expressions. These statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements inherently involve risks and uncertainties that could cause actual results to differ materially from the forward-looking statements. Factors that would cause or contribute to such differences include, but are not limited to, continued acceptance of the Company's products and services in the marketplace, competitive factors, dependence upon third-party vendors, availability of capital and other risks detailed in the Company's periodic report filings with the Securities and Exchange Commission. By making these forward-looking statements, the Company undertakes no obligation to update these statements for revisions or changes after the date of this release.

Contact Information

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    Roy Bodner
    Vice President Public Relations
    Peace Arch Entertainment
    (310) 450-1711
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    Financial Communications
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    Ryon Harms
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