Cube Route

Cube Route

September 19, 2005 08:00 ET

Peapod Selects Cube Route Service for Dispatch Management and Visibility into Delivery Operations

TORONTO, ONTARIO--(CCNMatthews - Sept. 19, 2005) - Cube Route, a provider of on demand logistics services, today announced that Peapod, America's leading Internet grocer, has rolled out the Cube Route Visibility Service across 13 of its 15 warehouses, which are located in 13 markets across the United States. Peapod is expected to be fully operational with the Cube Route service across the entire organization by the end of the third quarter.

The Cube Route service, which is being used by Peapod for dispatch management and visibility into its delivery operations, enables Peapod to track the status of each delivery in real time, and respond to customer queries quickly and efficiently.

"Cube Route is now a fundamental infrastructure piece for us. The company has seamlessly supported our growth since the initial deployment," said Thomas Parkinson, CTO and co-founder of Peapod. "Having an engineered plan against which to measure driver performance and access to analytical data means we can continually identify ways to boost our operational performance."

The Cube Route Visibility Service provides an easy and affordable way to track and monitor delivery and field service fleets in real time. This managed logistics service combines sophisticated tracking and planning functionality with the simplicity of web-based service to provide dispatchers, managers and support agents with a real-time view of driver movement and order status across an entire fleet of vehicles. With vehicles that are tracked using any wireless to web device, the Cube Route Visibility Service drives out operational inefficiencies, cuts costs and improves customer service.

"As a customer focused company, Peapod is proactive in implementing processes that not only streamline its operations but also set the standard for service delivery," said Jeff Murphy, COO of Cube Route. "Customers can soon expect automated call outs in advance of each delivery; while integrated text messaging will ensure the lines of communication remain open between drivers and dispatchers in markets where cell phone use is banned while on the road."

About Cube Route

Cube Route facilitates the management of the delivery process for transportation and field service organizations. Offered on a pay-as-you-go subscription basis, Cube Route's managed logistics service maximizes operational efficiencies by enabling businesses to dramatically reduce delivery costs and improve service. Cube Route's sophisticated routing, tracking and planning functionality is used to optimize routes as well as track and monitor delivery fleets in real time - at the lowest possible cost. Recognized for its innovative service, Cube Route was listed as one of the Top 25 Canadian I.T. Up and Comers by Branham, and named to the Supply & Demand Chain Executive 100 as well as list of 100 Great Supply Chain Partners by Global Logistics & Supply Chain Strategies. For additional information on Cube Route and how its on demand logistics service and platform can impact your organization, visit or call 1-877-227-6883.

About Peapod

Founded in 1989 as a smart shopping option for busy people, Peapod today stands as the country's leading Internet grocer, serving 15 U.S. markets including the metro areas of Chicago, Milwaukee, Boston, Suburban N.Y. and Washington, D.C., and communities in the states of Illinois, Wisconsin, Maryland, Massachusetts, Connecticut, Virginia, New Jersey and Rhode Island. The Skokie, Illinois-based company, a wholly-owned subsidiary of Royal Ahold in The Netherlands, has achieved over 7 million deliveries since its late 1980s inception. For more information on Peapod, call 1-800-5-PEAPOD (573.2763); e-mail or visit

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