SOURCE: Pegasystems


May 31, 2012 09:01 ET

Pegasystems Enhances Order Management Solution for Communications Service Providers

Latest Upgrade Provides a Streamlined Ordering Experience From Quote Through Fulfillment

CAMBRIDGE, MA--(Marketwire - May 31, 2012) - Pegasystems Inc. (NASDAQ: PEGA), the leader in Business Process Management (BPM) and software for customer centricity, today announced a new version of its Order Management solution that delivers a consistent customer experience across all channels, accelerates time to market, and improves the efficiency and accuracy of order fulfillment for Communications Service Providers (CSPs). The solution will be demonstrated at PegaWORLD June 3-5 in Dallas.

Pega's Order Management for Communications provides CSPs with a single solution for orchestrating orders from quote through fulfillment, integrating multiple purchase channels and unifying existing product-centric systems. The result is rapid time to market for new converged service offerings, and a consistent and continuous purchase experience across web, mobile, retail, and contact-center channels.

"Pega's approach to the Order Management process is quite unique in the industry," said Ari Banerjee, Senior Analyst, Heavy Reading. "Their solution leverages a single platform and standards-based SID model, allowing service providers to deploy once and easily reuse across other lines of business. Service providers can take advantage of Pega's end-to-end solution to address the unique requirements and challenges within their enterprise, wholesale and consumer lines of business."

The upgraded solution includes integration to an off-board product catalog and product data and aligns with eTOM and SID standards, helping reduce integration costs to legacy systems and ensure industry best-practices. CSPs also can integrate Pega's Unified Marketing solution, using powerful real-time decisioning to present the right product to the right customer at the right time, significantly improving offer acceptance rates. The solution is built on a single platform which accelerates the time to implementation and leverages Pega's Build for Change® technology so it can be easily customized to meet service provider requirements. This solution gives service providers the ability to:

  • Specialize the purchase process based on customer and offer attributes such as channel, eligibility, customer preferences, and product lineup. This drives ordering to lower-cost channels and reduces order abandonment rates.
  • More easily integrate purchase and fulfillment processes to centralized or legacy enterprise product catalog/management solutions.
  • More easily configure and manage complex dependencies associated with bundled orders, improving automation and reducing order fallout as well as fulfillment costs.

"The most successful service providers are readily embracing technology to provide superior and consistent customer experiences while simultaneously improving their operations," said Tom Erskine, Business Line Leader, Communications and Media, Pegasystems. "This upgraded solution empowers them to hit these objectives by driving better anticipation and quicker responses to their customers' inquiries and orders."

Six of the 10 largest global CSPs use Pega technology to deliver an exceptional customer experience, improve retention rates and maximize customer lifetime value.

Supporting Resources:

To read more about Pega customer successes in communications and media, visit:

For more information on Pega's market-specific solutions, visit:

To register to attend PegaWORLD 2012, where you can hear success stories from Pega clients in communications and media and beyond, visit:

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About Pegasystems
Pegasystems, the leader in business process management and software for customer centricity, helps organizations enhance customer loyalty, generate new business, and improve productivity. Our patented Build for Change® technology speeds the delivery of critical business solutions by directly capturing business objectives and eliminating manual programming. Pegasystems enables clients to quickly adapt to changing business conditions in order to outperform the competition. For more information, please visit us at

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