SOURCE: Perceptive Pixel

Perceptive Pixel

November 10, 2011 09:37 ET

Perceptive Pixel Selects Amber Technology as Distribution Partner in Australasia

Leading Technology Resource for Broadcast and Professional Markets to Distribute Advanced User Interface Solutions

NEW YORK, NY--(Marketwire - Nov 10, 2011) - Perceptive Pixel, the leading provider of advanced user interface solutions, today announced that it has signed a partnership agreement with Amber Technology, a leading distributor for a wide range of quality audiovisual products for broadcast, professional and consumer customers. Amber Technology is tasked with building a strong network of resellers in the Australasia region through which they will distribute a full range of Perceptive Pixel's technology solutions across multiple industries including broadcast media; government, defense and intelligence; business; and education.

Professionals around the world have become accustomed to the intuitive multi-touch interfaces they've experienced while using their personal handheld devices. Perceptive Pixel has solved the challenge of scaling the most advanced multi-touch technology to desktop- and wall-size solutions, delivering increased productivity, improved workflows and faster, better decision-making. Through their partnership, the two companies will work to deliver a true multi-touch experience to organizations across industries in Australasia, redefining how these professionals collaborate, visualize and share mission-critical information.

"Organizations in our core markets and the software vendors serving them have performance expectations for multi-touch technology that are justifiably high, and they will not accept compromise," said Ross Caston, General Manager, Broadcast and Professional at Amber Technology. "Perceptive Pixel has comprehensively overcome the barrier to true multi-touch at scale, and we are very excited about riding a wave of development using this new paradigm."

Perceptive Pixel's solution line-up includes its recently-launched 82-inch LCD display, the world's largest optically bonded projected capacitive (pro-cap) display; a 27-inch optically bonded, pro-cap desktop display; and 55-inch, 88-inch and 160-inch frustrated total internal reflection (FTIR) displays. Perceptive Pixel also provides a robust set of software solutions that includes Storyboard, a software package which gives professionals the ability to quickly and easily integrate content from a variety of sources to create and deliver compelling, data-driven, rich-media presentations and briefings.

"Perceptive Pixel has transformed the way professionals work, whether they're in defense, energy, broadcast media or other industries," said Bill Trestrail, General Manager Asia-Pacific, Perceptive Pixel. "Amber Technology understands the demand for our solutions in Australia and New Zealand better than anyone, and we're confident that partnering with them will help us to deliver this technology to a market clamoring for high-quality multi-touch experiences."

Perceptive Pixel continues to build a strong global presence with distribution partnerships across the world. Click here to learn more about the company's pioneering technology offerings and continued global expansion.

About Perceptive Pixel:
Perceptive Pixel is a recognized leader in interaction design, having pioneered the development of large-scale, unlimited multi-touch devices that came to prominence during the historic 2008 U.S. presidential election. Perceptive Pixel's advanced multi-touch technology platform enables professionals to get closer to their content, removing barriers to understanding, communication and collaboration. Perceptive Pixel is privately held and headquartered in New York. For more information, visit

About Amber Technology:
Amber Technology is a leading distributor for a wide range of quality products for broadcast, professional and consumer customers. Our expertise fully and uniquely encompasses the supply, production and delivery of today's rich audiovisual experience.

Perceptive Pixel and the Perceptive Pixel logo are trademarks of Perceptive Pixel Inc.