SOURCE: Persystent

October 14, 2008 08:25 ET

Persystent Technologies Appoints Mary Maloney Chief Marketing Officer

Brings 17 Years of Marketing Experience to the Management Team

TAMPA, FL--(Marketwire - October 14, 2008) - Persystent Technologies, a leading provider of automated PC repair and high-speed imaging, is pleased to announce Mary Maloney as the new Chief Marketing Officer. As CMO, Mary is responsible for developing the company's strategic marketing initiatives, building the Persystent brand, creating awareness in target markets, and launching lead-generation activities to drive the company's sales.

Mary brings over 17 years of experience across multiple industries with expertise in global brand identity, corporate communications, media relations and product marketing. As former Director of Corporate Marketing at Numara Software, Mary spearheaded many successful initiatives to build brand equity and increase sales, resulting in record growth year after year.

"We are thrilled that Mary joined Persystent. She will be an integral part of the management team and I am confident she will make significant progress rather quickly," said Joe Loughry, President and CEO, Persystent Technologies. "Her marketing acumen and expertise in enhancing brand equity is on target with our initiatives and she will prove to be an invaluable asset as we grow our organization."

Mary is an established marketing executive with a track record of successfully transforming marketing programs of established companies and developing innovative marketing programs for emerging organizations. "Persystent will benefit greatly from her efforts to reinforce our position as industry experts on automated PC repair and high speed imaging," furthered Loughry.

In addition to her skills as a marketing strategist, Mary is an entrepreneur, having started a successful venture early in her career. Mary founded a marketing and communications firm in 1991 and developed the small start up into an organization that served Fortune 1000 clients in 19 states. Mary holds a bachelor's degree in communication and marketing from Duquesne University and a master's degree in organizational philosophy from Villanova University.

About Persystent Technologies

Persystent Technologies' breakthrough software is the world's only solution to automatically repair PCs prior to the booting process, whether the PC is ON or OFF the network. The company's flagship PC repair and high-speed imaging solution takes organizations' PCs from a dysfunctional, unpredictable state to a consistent and dependable, work-ready environment -- all without human intervention. Persystent automatically restores a corrupted PC's operating system, registry, applications and settings to a trusted state to ensure compliance with policy guidelines and governance requirements, empowering organizations with improved service levels and business continuity. Persystent customers include small, medium and large organizations across industries and in the public sector. For more information, visit http://www.persystent.com.

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