PFAFF(R) Launches New Entry-Level Sewing and Embroidery Machine to Showcase One-of-a-Kind Designs and Amplify Creativity

HAMILTON, BERMUDA--(Marketwired - Jun 29, 2015) -  PFAFF^®, a leading global brand offering premier sewing, embroidery and quilting machines, unveiled the PFAFF^® creative™ 1.5 -- a new sewing and embroidery machine that makes it easier for entry-level sewers and embroiderers to create designs that are unique and customized to their individual tastes.

In fact, no other sewing and embroidery machine in this price range offers the quality and precision of the patented PFAFF^® Original IDT™ System; the ease and control of its many smart features; or the fastest embroidery speed to complete projects more quickly. The PFAFF^® creative™ 1.5 machine also comes with 101 embroidery designs and free Embroidery Intro PC Software to ensure creative visions come to reality swiftly, stitch by stitch.

"Details are essential for PFAFF^® users, and our new PFAFF^® creative™ 1.5 sewing and embroidery machine boasts modern technology to meet their expectations at a pace previously unavailable," said Dan Sheehan, Vice President of Dealer Business for North America at SVP Worldwide, source of the PFAFF®, SINGER® and HUSQVARNA VIKING® sewing machine brands. "Helping the most demanding sewers and embroiderers achieve perfect results for their one-of-a-kind creations is why we keep pushing the envelope on the capabilities of our precision PFAFF^® machines."

To help boost user creativity, the machine carries more than 150 stitch options, comes with two alphabets, and allows embroiderers to combine up to 60 stitches and/or letters into a sequence. Sewers and embroiderers also can make unique embellishments, add creative fonts with its smart QuickFont tool, and combine multiple designs with help from the free Embroidery Intro PC Software. 

The PFAFF^® creative™ 1.5 sewing and embroidery machine incorporates the following:

• The Original IDT™ System - Enjoy the Integrated Dual Feed, only from PFAFF^® for over 45 years. A PFAFF^® exclusive feature that delivers absolutely even fabric feed from both the top and the bottom, and ensures perfect seams on all fabrics;
• Large Embroidery Area - Create more easily with the impressive embroidery area - up to 240 x 150mm. Users can embroider unique, personal creations in one hooping with the sizeable MASTER HOOP;
• High Embroidery Speed - Complete projects faster with high embroidery speed while maintaining the quality you expect. No other sewing and embroidery machine in this price range embroiders at such a quick rate of speed;
• Thread Snips - Automatically cut top and bobbin threads at the touch of a button, a real time saver;
• Info Button - Simply touch to access important sewing recommendations on the graphic display;
• Embroidery Intro PC Software - Experience software that allows you to adjust, personalize and combine your embroidery designs and create monograms -- all on your PC computer.

The PFAFF^® creative™ 1.5 sewing and embroidery machine will be sold exclusively at authorized PFAFF^® dealers across the country at the Manufacturer's Suggested Retail Price of only $1,999. For more information or to find a PFAFF^® dealer near you, visit www.pfaffusa.com.

ABOUT PFAFF^®

With a celebrated history of superior design and engineering, PFAFF^® sewing machines are the world's premier precision machines that sewers aspire to own. The PFAFF^® brand has more than 150-years of sewing heritage that creates a climate for continued development and design of high quality sewing and embroidery machines. Known as the perfector of the craft, PFAFF^® machines deliver precision to the most demanding sewers by offering maximum control and customization. PFAFF^® machines are catalysts for passionate sewers, producing the highest quality results in all aspects of sewing. Visit www.pfaffusa.com for more information on PFAFF^® products and retailers.