SOURCE: Phinney/Bischoff Design House

May 22, 2007 14:53 ET

Phinney/Bischoff Design House Names Industry Veteran Director of Client Services

SEATTLE, WA -- (MARKET WIRE) -- May 22, 2007 -- Phinney/Bischoff Design House (PBDH), a Seattle-based brand design firm, announced today the hiring of Cindy McKinley as Director of Client Services. Prior to joining Phinney/Bischoff Design House, McKinley was a senior member of the Seattle studio of Fitch. McKinley assumes leadership of PBDH's account management group. McKinley brings over 25 years of industry experience across all aspects of marketing communications. Some of McKinley's recent engagements include creating a highly sophisticated digital presentation tool for DHL's North American sales force and overseeing the complete re-branding of a regional bank. In 2004, McKinley managed the creation of the Windows Mobile brand for Microsoft, and also supervised the development of materials for the software maker's corporate diversity initiatives. Over her career, McKinley has led a wide range of assignments for clients including Amazon.com, Cell Therapeutics, GE, Hale's Ales, Lipid Sciences, Regence BlueShield, Shurgard Storage Centers, Univar, and ZymoGenetics. McKinley is also a frequent lecturer and instructor at the School of Visual Concepts.

Earlier in her career, Cindy was the advertising and sales promotion director at Group Health Cooperative of Puget Sound, where she was responsible for mass media advertising and for the design and production of a full range of sales literature. She started in the industry as a copywriter and account manager in a number of small advertising agencies.

"We continue adding to our impressive roster of talent," says Leslie Phinney, President and Creative Director of PBDH. "Cindy has a tremendous amount of experience on both the agency and client side and has a proven track record of managing highly complex projects. Her ability to simultaneously develop big ideas while managing the smallest details is invaluable to the brand development process."

"Phinney/Bischoff has enjoyed a fantastic reputation for a very long time," explains McKinley. "Now, the firm is growing in exciting ways, and I'm thrilled to be part of that evolution. Increasingly, we are asked to deliver ideas that transform our clients' businesses, and that's a challenge I love."

About Phinney/Bischoff Design House: PBDH is an independent, highly regarded brand design firm with offices in Seattle and Sun Valley, Idaho. Founded in 1982, PBDH offers world-class expertise in brand strategy, design, interactive, and ideation. Fueled by the talents of more than 20 associates, PBDH is dedicated to bold and innovative work that creates a real advantage for clients across a wide range of industries. For more information, visit www.pbdh.com.

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