SOURCE: Schimatic Cash Transactions, Inc.

May 08, 2008 09:50 ET

Phoenix Technology Holdings Added to Slate of Preferred Technology Providers for Digitas -- A Global Digital Marketing Agency

LAS VEGAS, NV and TORONTO--(Marketwire - May 8, 2008) - Phoenix Technology Holdings, the Exclusive Licensing and Operating Company for (PINKSHEETS: SCTN) DBA Smart Chip Technologies, LLC, the leading provider of end to end loyalty and incentive solutions, is pleased to announce that Digitas, a major global digital agency, has added Phoenix to its slate of preferred technology providers. Digitas is one of the world's first global digital networks with locations in Asia, Europe, and North America serving Fortune 500 clients.

Katharin Dyer, EVP of Digitas, stated, "We're confident that leveraging The Phoenix Platform will help give our clients the ability to build strong relationships with their customers by implementing targeted discounts and loyalty-incentive offerings."

Miki Radivojsa, CEO of Phoenix Canada, stated, "We believe The Phoenix Platform can enhance Digitas' solutions for their clients. Our platform is powerful and flexible enough to satisfy the unique demands of a large and diverse customer base. The ability of our software to support complex new or existing loyalty and incentive initiatives as well as new or existing card or member programs allows agencies such as Digitas and their clients to make a substantial and significant impact upon their marketing effort almost immediately by seamlessly, quickly and economically deploying their creative marketing solutions."

About Digitas

Digitas is a leading digital marketing agency, helping the world's biggest brands develop, engage and profit from building profitable relationships with their customers. The Agency pairs media, marketing, technology, creativity, imagination and analytics to ignite emotional bonds between people and brands. Digitas also operates an independent healthcare marketing brand, Digitas Health, as well as Prodigious Worldwide, the world's only standalone, global digital productions company.

Digitas is a member of the Paris-based Publicis Groupe S.A., the world's fourth largest communications group, the world's second largest media counsel and buying group, and is a global leader in digital and healthcare communications. With around the world activities spanning more than 104 countries on five continents, the Groupe employs as many as 44,000 professionals.

About Phoenix Technology Holdings

Phoenix Technology Holdings provide sales, client implementation, hosting, development, and system support for Customer Retention products allowing clients to deploy sophisticated solutions or new technology platforms quickly, easily, and globally ( Phoenix is the exclusive licensor of SCTN's intellectual property ( including Loyalty Central and business process Patents for storing incentives such as coupons, discounts or loyalty points on any mobile device. The Phoenix offering provides unparalleled ROI's for loyalty and incentive programs by linking Point-of-Sale (POS) systems and providing rich consumer touch points including mobile, POS, Internet, voice and email interaction. Phoenix's turnkey customer retention platform includes Loyalty, Pre-Paid Stored Value, Punch Cards and Gift Cards, enabling processors, issuers, acquirers, and merchants to take advantage of real-time programs for their existing or new consumers. The Phoenix system is a robust, scalable, high performance, end-to-end technology platform that uses an ASP model to customize the system's look and feel to reinforce customer branding. Phoenix is based in Las Vegas, NV and employees a large team of very advanced technologists and developers to meet its entire custom client needs.

Contact Information

  • Contact:
    Miki Radivojsa