WWF-Canada

WWF-Canada

February 17, 2011 07:00 ET

Photo Opportunity: WWF's National Sweater Day

TORONTO, ONTARIO--(Marketwire - Feb. 17, 2011) - How can we stay warm without wasting energy in the Canadian winter? Get Sweatered! WWF's National Sweater Day, presented by Loblaw Companies Limited (Loblaw), is a call to Canadians to turn down the thermostat by three degrees Celsius on Thursday, February 17.

WWF, Loblaw and other partners who have committed participating are available for interviews and photo opportunities in various locations across the country.

WWF's National Sweater Day is made possible by the generous support of Loblaw with partial proceeds from Loblaw's national charge-for-plastic shopping bag program. In 2010, the program led to a 73 per cent reduction of plastic shopping bags from Loblaw stores.

Want to know more about WWF's National Sweater Day? Visit www.wwf.ca/sweaterday and www.facebook.com/wwfcanada and don't forget to turn down the thermostat and turn up your sweater style on February 17.

TORONTO
         
Loblaw Queen's Quay Market
10 Lower Jarvis Street
Toronto, Ontario
M5E 1Z2
416-304-0611

8:00 am – noon (ET)
  Photo opportunity available with colleagues to mark National Sweater Day.

Spokespeople
WWF: Zoe Caron, Climate Policy and Advocacy Specialist

Loblaw: Peggy Hornell, Senior Director, Community Investment
  WWF: Netta Rondinelli / Jeri Brown
Media Profile, 416-504-8464
netta.rondinelli@mediaprofile.com / jeri.brown@mediaprofile.com

Loblaw Companies Limited (Loblaw): Please contact PR@Loblaw.ca or 905-459-2500 to schedule a store visit or for further information
MONTREAL    
         
Loblaws Angus
2925, Rachel Est
Montréal, Québec
H1W 3Z8
514-522-4442

8 am – noon (ET)
  Photo opportunity available with colleagues to mark National Sweater Day.

Spokespeople
WWF: Marie-Claude Lemieux, Regional Director
Loblaw: Josée Bédard, Senior Director Public Affairs
Denis Lavoie, Store Manager, Loblaws Angus
  WWF: Netta Rondinelli / Jeri Brown
Media Profile, 416-504-8464
netta.rondinelli@mediaprofile.com / jeri.brown@mediaprofile.com

Loblaw Companies Limited (Loblaw): Please contact PR@Loblaw.ca or 514-383-8800 ext. 6173 to schedule a store visit or for further information
HALIFAX    
         
Quinpool Superstore
6139 Quinpool Road
Halifax, Nova Scotia
B3L 4P6
902-425-1498

8:00 am – noon (AT)
  Photo opportunity available with store customers and colleagues to celebrate National Sweater Day.

Spokespeople
WWF: Stacey McCarthy, Communications Manager

Loblaw: Dave Blenkarn, Store Manager, Quinpool Superstore
  WWF: Netta Rondinelli / Jeri Brown
Media Profile, 416-504-8464
netta.rondinelli@mediaprofile.com / jeri.brown@mediaprofile.com

Loblaw Companies Limited (Loblaw): Please contact PR@Loblaw.ca or 902-456-4521 to schedule a store visit or for further information
         
ONTARIO
Toronto
Ten Feet Tall
1381 Danforth Ave.
Toronto, Ontario
M4J 1N2
9:00 pm - 12:00 am


Greater Toronto Airports Authority
Toronto Pearson Airport
3111 Convair Drive
Toronto AMF, Ontario
L5P 1B2
9:00 am - 4:00 pm

Oakville
Our Lady of Peace School
391 River Glen Boulevard
Oakville, Ontario
 L6H 5X5
10:00 am – 2:00 pm
  Live music venue with all musicians wearing fun, funky sweaters celebrating National Sweater Day
Photo opportunities available with audience members and musicians wearing sweaters and celebrating National Sweater Day

Photo opportunities with employees participating in an ugly sweater contest to celebrate National Sweater Day




Photo opportunities with students participating in a wacky sweater contest to celebrate Sweater Day
  Carin Redman, Owner, Ten Feet Tall
416-778-7333 (restaurant)
416-807-6616 (mobile)
www.tenfeettall.ca




Trish Krale, Media Advisor, GTAA
patricia.krale@GTAA.com
416-776-3709




Rose Falcone, Teacher, Our Lady of Peace School, rosefalcone@sympatico.ca,
905-257-2791
HALIFAX    
Dalhousie
Central Services Building
5th Floor, Room 512a
1236 Henry St.
Halifax, Nova Scotia
B3H 3G5
9:00 pm – 1:00 am
  An evening of music and prizes for the silliest sweater

Photo opportunities available with students participating in the contest
  Rochelle Owen, Director Office of Sustainability, 494-7448, 476-8664

or for Grad House activity Britney Macguire, BMaguire@wwfcanada.org
VANCOUVER    
Brain Boosters Education
270-3355 West Broadway
Vancouver, British Columbia
V6R 2B3
12:00 pm – 2:00 pm
  Photo opportunities available with students participating in an fun sweater contest   Jessy Giammarino, Director, BrainBoosters Tutoring Ltd.,
604-723-0904
jessy@brainboosterseducation.com
ALBERTA    
University of Alberta
Student Lounge at Campus Saint- Jean
8406, 91st Street
Edmonton, Alberta
T6G 2H1
11:30 am – 1:30 pm
  Photo opportunities available with students participating in National Sweater Day lunch   Savannah Kafara,
Campus Outreach Assistant,
skafara@wwfcanada.org,
780-492-7162

About WWF-Canada

We are creating solutions to the most serious conservation challenges facing our planet, helping people thrive with nature.

About Loblaw Companies Limited

Loblaw Companies Limited, a subsidiary of George Weston Limited, is Canada's largest food distributor and a leading provider of drugstore, general merchandise and financial products and services. Loblaw is one of the largest private sector employers in Canada. With more than 1,000 corporate and franchised stores from coast to coast, Loblaw and its franchisees employ over 138,000 full-time and part-time employees. Through its portfolio of store formats, Loblaw is committed to providing Canadians with a wide, growing and successful range of products and services to meet the everyday household demands of Canadian customers. Loblaw is known for the quality, innovation and value of its food offering. It offers Canada's strongest control (private) label program, including the unique President's Choice®, no name® and Joe Fresh Style® brands. In addition, the Company makes available to customers President's Choice Financial® services and offers the PC® points loyalty program.

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