SOURCE: Pine Ridge Holdings, Inc.

June 10, 2008 15:17 ET

Pine Ridge Holdings/ServeNation Continues Growth Strategy With New Markets

FORT WAYNE, IN--(Marketwire - June 10, 2008) - Pine Ridge Holdings, Inc. (PINKSHEETS: PINR) CEO Kevin May announced today ServeNation continues to exceed its goals as it entered two new markets just last week. The goal of ServeNation is to create networks and fundraising mechanisms for non-profits that have passionate supporters.

May explained, "Last week, ServeNation entered two new non-profit markets. The first is in animal rescue -- where abandoned and injured animals are cared for. The second and most exciting from my perspective is in the non-profit family friendly radio market. Non-profit radio stations providing a family friendly format have millions of listeners across the country. The first station with a store is Star 88.3 (www.star883.org) with significant impact and a large listenership. Their goal alone is more than 150 orders per day. Perhaps most significant is that the General Manager, Melissa Montana, is known in the industry and has relationships with many other stations across the country and is willing to introduce the ServeNation store concept to the others."

"With each market entered, we make our goal of 500 orders per day that much easier. We now have a couple sites that by themselves could produce these numbers. As we add more and more sites, it spreads this goal out and makes it even easier to attain. At 500 orders per day yearly revenues could well exceed $45 million and we still believe that this goal will be reached by year end," continued May.

"I don't believe the market is grasping the huge opportunity this has presented for the company. Most people have a special charity near and dear to their heart. Whether it is Breast Cancer research to Animal Shelters, ServeNation has provided a way that we can buy gift cards for our normal retail spending and at the same time help out the special charity. For instance, I have a friend that each month buys his wife a $50 gift card from Starbucks. He now buys them through ServeNation automatically each month and the charity of his choice gets part of that purchase. I would encourage all shareholders to go to www.servenation.com and just view the number of gift cards available to be purchased. There are restaurants, grocery stores, book stores, shoe stores, department stores, gas cards and much more. ServeNation has developed the means to donate to your favorite charity with each purchase you make of everyday items. And Pine Ridge also benefits with each purchase. I cannot think of a better way to spend money and serve the charities of my choosing," concluded May.

This press release contains certain "forward-looking" statements, as defined in the United States Private Securities Litigation Reform Act of 1995 that involve a number of risks and uncertainties. Statements, which are not historical facts, are forward-looking statements. The Company, through its management, makes forward-looking public statements concerning it expected future operations, performance and other developments. Such forward-looking statements are necessarily estimates reflecting the Company's best judgment based upon current information and involve a number of risks and uncertainties, and there can be no factors that could cause actual results to differ materially from those estimated by the Company. They include, but are not limited to, the Company's ability to develop operations, the Company's ability to consummate and complete the acquisition, the Company's access to future capital, the successful integration of acquired companies, government regulation, managing and maintaining growth, the effect of adverse publicity, litigation, competition, sales and other factors that may be identified from time to time in the Company's public announcements.

Contact Information

  • Contact:
    Pine Ridge Holdings, Inc.
    Kevin May
    President/CEO

    Brian Kistler
    (260) 450-8823