SOURCE: Portellus Inc.

February 16, 2007 08:09 ET

Pinnacle Financial Live With Portellus' Enterprise Rules Management System; Four Month Implementation Touted

Single System Has Automated Eligibility, Pricing and Underwriting for the Lender's Wholesale, Retail and Correspondent Channels

IRVINE, CA -- (MARKET WIRE) -- February 16, 2007 --Portellus Inc., a leader in business-user driven change-management solutions, announced that Pinnacle Financial Corporation has gone into production with its enterprise rules management (ERM) system in only four months. The solution centralizes Pinnacle Financial's product eligibility, pricing and automated underwriting into one rules engine, and enables straight-through-processing (STP) of loans for each of its lending channels in 40 locations.

"After just a short period of time Portellus' ERM system has enabled us to completely automate our rate sheets, eligibility requirements and underwriting process, immediately improving cycle times and freeing our underwriters up to focus only on exceptions management," said Erik Rowan, CIO at Pinnacle Financial. "The architecture of Portellus' rules platform allows us to author, test and deploy rules without ever having to look at application code. As a result, we're able to quickly change rules and swiftly launch new products to our customers."

Pinnacle Financial is also slated to go live with Portellus' loan origination system (LOS) and broker portal in the first quarter of 2007. The Web-based end-to-end solution is unique because it is modular and configurable, which enabled Pinnacle Financial to first go live with the automated underwriting component while at the same time custom-configuring the Web-based LOS to their specific business needs.

"The fact that our ERM is loosely coupled from our LOS allowed Pinnacle Financial to first execute their automated underwriting initiative before going live with the complete solution," said John N. Le, chairman and CEO of Portellus. "The Pinnacle Companies went through a corporate reorganization at the beginning of 2006, which required them to rethink their technology strategy. Given this scenario, the modularity of our solution became highly beneficial to them as operations were able to swiftly deliver an AUS without delays, whilst the remaining aspects of their business workflows are being incorporated into the new platform. Alternative legacy solutions would have been debilitating in this scenario as the business would've been held hostage to a more rigid implementation that would have either failed in its entirety or left the organization with a marginalized solution."

Portellus will be offering demonstrations of its solutions at the National Technology in Mortgage Banking Conference & Exposition at the Convention Center in Tampa, FL, March 25-March 28, booth 435 and meeting room 36.

About Pinnacle Financial

Pinnacle Financial Corporation ( is one of the nation's fastest growing independently-owned direct mortgage lenders, licensed in 48 states and employing more than 1,100. The company works directly with Wall Street investors to design residential and commercial mortgage products that are unique to the industry. Founded in 1988 and headquartered in Orlando, Fla., Pinnacle Financial offers loans directly to consumers through its Retail Divisions and indirectly through its Wholesale Division. In 2006, the company was named the nation's most ethical mortgage lender by Consumer Advocate Harj Gill (

About Portellus

Portellus Inc. is a leading provider of next-generation technology solutions for industries requiring the automation of numerous complex business decisions. The company's Enterprise Rules Management (ERM) system, Web Portals and vertical market solutions utilize a service-oriented architecture (SOA) to deliver loosely coupled applications and flexible solutions, enabling clients to gain competitive advantages, reduce costs, mitigate risk, increase profitability, comply with regulatory requirements and swiftly respond to marketplace dynamics. Portellus' solutions are in production with mortgage bankers, financial institutions, insurance companies, due diligence firms and Wall Street investors. For more information, visit or call 949-250-9600.

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