PITOOEY!, Inc. Announces Strong Financial Results for Fiscal 2013 Second Quarter

PHOENIX, AZ--(Marketwired - Sep 17, 2013) -  PITOOEY!,™ Inc. (OTCBB: PTOO), a complete digital marketing agency, today announces gross revenues of $108,788 for its FY 2013 second quarter, ended June 30, 2013, compared to $67,935 for the prior quarter, ending March 31, 2013. This represents an increase of $40,853, or 60 percent (60%), quarter-over-quarter.

The Company's wholly-owned subsidiary, Choice One Mobile, Inc., is primarily responsible for the rapid growth in sales, which resultantly increased gross profit approximately 42 percent (42%), or $26,092, during the second quarter of FY 2013 compared to the first quarter of FY 2013.

PITOOEY! anticipates further gains in revenue, as a result of Choice One Mobile recently launching the C1M affiliate program. This program will enable agents of credit card processing companies to instantly generate an additional revenue stream by selling C1M's mobile and social media services to existing merchant clientele. The benefits to Choice One Mobile include greater market penetration, with lower overhead and customer acquisition costs. The Company also began negotiations with several large credit card processing companies and independent sales organizations. 

CFO, Patrick Deparini, commented: "A refined sales approach contributed to our second quarter results, as did continued operational improvements. We are continuously refining our services to maximize revenue, while providing a rate of return to business customers greater than they would be able to obtain by advertising or marketing through traditional media outlets." 

About PITOOEY!™, Inc.

PITOOEY!, Inc., via its wholly owned subsidiaries PITOOEY! Mobile, Inc. and Choice One Mobile, Inc., is a complete digital marketing agency offering businesses unique service packages based on the client's requests. These requests, including the type of following or reach desired, are filtered through the Company's subsidiaries to provide the perfect fit.

For more information, please visit:
www.PitooeyInc.com 
www.Pitooey.com 
www.ChoiceOneMobile.com

Safe Harbor
This release contains statements that constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These statements appear in a number of places in this release and include all statements that are not statements of historical fact regarding the intent, belief or current expectations of PITOOEY!, Inc., its directors or its officers with respect to, among other things: (i) financing plans; (ii) trends affecting its financial condition or results of operations; (iii) growth strategy and operating strategy. The words "may," "would," "will," "expect," "estimate," "can," "believe," "potential" and similar expressions and variations thereof are intended to identify forward-looking statements. Investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, many of which are beyond PITOOEY!, Inc.'s ability to control and their actual results may differ materially from those projected in the forward-looking statements as a result of various factors. More information about the potential factors that could affect the business and financial results is and will be included in PITOOEY!, Inc.'s filings with the Securities and Exchange Commission.