SOURCE: PJA Advertising & Marketing

December 16, 2008 10:17 ET

PJA Advertising + Marketing Promotes Mike O'Toole to President

BOSTON, MA--(Marketwire - December 16, 2008) - PJA Advertising + Marketing (PJA) has promoted Mike O'Toole, a Partner in the agency, to President. Phil Johnson, founder of the agency, will assume the role of CEO.

"PJA has committed to an aggressive plan to increase our national presence and to further our leadership in the technology, healthcare, and life science markets," said Phil. "Mike O'Toole provides the leadership we need to achieve those goals."

"In addition to assuming responsibility for overall agency operations, Mike will concentrate on building the management team, enhancing the agency's digital service offerings, as well as expanding its global partnerships."

"To implement our plan, we will require tremendous focus, and promoting Mike to President gives our staff and clients a single point of leadership. His past successes, industry expertise, and excellent reputation make him an ideal person for this job," according to Phil.

Mike joined the agency in 1996 and previously held the title of Executive VP, Partner. He played a major role in turning PJA into one of the leading technology and healthcare agencies in the country. PJA has been a BtoB Agency of the Year three times in a row, and Mike has been recognized as one of the most influential BtoB marketers for three years.

Among other accomplishments, Mike led the agency's expansion to San Francisco and acquired an interactive shop in the late 1990s to give PJA interactive capabilities.

As CEO, Phil will continue to advise clients, work closely with Mike, and speak and write about marketing issues. "I'm not going anywhere," said Phil. "This is all about creating a better, more successful agency. I view this promotion as a smart investment in the agency that I founded and that I want to see thrive."

About PJA

PJA is proud to be named 2008 Agency of the Year by BtoB Magazine. PJA is a $67 million advertising and marketing agency with offices in Cambridge, Mass. and San Francisco, Calif. PJA serves a global roster of technology, life science and healthcare clients that includes: Novell, Trend Micro, GE Healthcare, Boston Scientific, Akamai, TriZetto Group, and Invitrogen. For more information, visit

Contact Information

    Greg Straface
    PJA Advertising & Marketing
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