SOURCE: Placeable

Placeable

September 10, 2013 09:00 ET

Placeable Implements Google Maps to Power Enterprise Location Platform

Google Maps Ecosystem to Support Marketing Applications for 2 Million Locations

DENVER, CO--(Marketwired - Sep 10, 2013) -  Placeable, a leading provider of location marketing technology, today announced the integration of the Google Maps API within its data management and marketing platform. By integrating Google Maps into Placeable, advertisers and consumers are set up for the best user experience to help drive location discovery, brand engagement and online and in-store conversions. Placeable selected Google Maps due its range of industry-leading features, including breadth of global coverage, rich street view quality, search autocomplete and extremely fast performance.

"Placeable's location data management and marketing technology enables enterprise customers to clean the dirty data problem rampant in the industry today for all of their locations and maximize marketing reach," said Ari Kaufman, CEO of Placeable. "Now with the Google Maps integration, our customers can ensure that consumers are getting the best experience in discovery and navigation to their locations."

The Placeable Platform leverages multiple components of the Google Maps toolkit. Placeable's maps use the Google Maps API and the Google Geocoding API supports Placeable's tools for pinpointing exact locations. Additionally, native Google Maps apps for Android and iOS connect to Placeable's mobile locator to help mobile consumers with navigation and driving directions. Placeable also supports delivery of client location data to Google Maps Engine and Google+ Local listings to drive consumer visibility and conversions.

This week, Ari Kaufman and the Placeable team is be attending and speaking on the Placeable Platform at SES Conference in San Francisco from Tuesday, September 10th through Friday, September 13th. For a free trial and demo please visit http://info.placeable.com/free-trial.

About Placeable
Be Placeable. Formerly known as LocationInsight, Placeable aims to help large advertisers improve results and the local consumer experience by enhancing the optimization of directories, local pages, search engine maps, locators, social networks and search engines listings. By combining the industry's most advanced location platform with unique data management and content syndication solutions, Placeable location marketing technology powers millions of locations worldwide for brands like Bank of America, Western Union, American Express and Nationwide Insurance. Placeable is based in Denver, CO. For more information, please visit http://www.Placeable.com, like us on Facebook and follow us on Twitter @BePlaceable.

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