SOURCE: Planet Resource Recovery, Inc.

July 12, 2010 10:00 ET

Planet Resource Recovery, Inc. Initiates Start up Production of Its SRU-15 Ultra Low Sulfur Technology at Its Beta Site

HOUSTON, TX--(Marketwire - July 12, 2010) -  Planet Resource Recovery, Inc. (PLANET) (PINKSHEETS: PRRY) announces that it has initiated start up production of its SRU-15 technology at its Beta site. The system is developed to treat diesel fuel produced from Transmix distillation plants to reduce Sulfur compounds and meet the latest federally mandated standards for ULSD (Ultra Low Sulfur Diesel).

The Beta site system is designed to treat approximately 22,000 gallons per day of high quality diesel fuel meeting ULSD standards of less than 15 ppm. The process incorporates a design that is energy efficient and cost effective, providing a marketable solution to sulfur reduction.

The company's research and development team is currently monitoring the system and developing the required database of information for ongoing evaluation and improvement. The Planet team has met the challenge to develop a working sulfur reduction system within a 90 day timeframe from concept to startup, within budget.

The project is entering into the secondary phase, which will focus on incorporation of a proprietary design for an automated control system to manage and operate the system while collecting and transmitting real time data and the addition of increased sulfur reduction capacity.

About Planet Resource Recovery, Inc.

Houston, Texas-based Planet Resource Recovery, Inc. is the developer, manufacturer, and marketer of unique, environmentally friendly proprietary chemical compounds and processes that will usher in a new paradigm shift in industry. The company is primarily focused on three distinct sectors: 1) Oil & Gas Industry with PetroLuxus™, 2) Remediation of mining toxic byproducts and 3) mining of base and precious metals. The company has developed multi-dimensional compounds and their related processes, technologies and methodologies to provide these sectors enhanced benefits and revenue opportunities. For more information visit: or

"Safe Harbor Statement"
Under The Private Securities Litigation Reform Act of 1995: The statements in this presentation that relate to the Company's expectations with regard to the future impact on the Company's results from new products in development are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. The results anticipated by any or all of these forward-looking statements may not occur. Additional risks and uncertainties are set forth in the Company's Annual Report for the year ended December. 31, 2009, the Company's Quarterly Report for the First quarter ended March 31, 2010. The Company undertakes no obligation to publicly release the result of any revisions to these forward-looking statements that may be made to reflect events or circumstances after the date hereof, or to reflect the occurrence of unanticipated events or changes in the Company's plans or expectations.

Contact Information

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    Planet Resource Recovery, Inc.
    Investor Relations:
    Jillian Young
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