SOURCE: Fortis Design

Fortis Design

November 17, 2011 20:18 ET

Platypus® Rolls Out New Designer Duct Tape™ Perfect for the Stylish Do-It-Yourselfer

Holiday Crafting and Decorating Videos Show How; Great Stocking Stuffer Too

RALEIGH, NC--(Marketwire - Nov 17, 2011) - Platypus Designer Duct Tape today rolled out a new line of affordable, durable specialty designs for the stylish do-it-yourself consumers and two holiday short films featuring crafts completely created using Designer Duct Tape -- including a Christmas tree! Recipient of the 2011 "Retailers' Choice Award" at the National Hardware Show®, Designer Duct Tape was named one of the most innovative products to newly appear on retail shelves.

Fourteen new specialty designs provide endless possibilities for personal expression and offer a fun way to craft, decorate and seamlessly repair with duct tape. Vivid patterns are horizontally and vertically seamless to give ultimate flexibility of use. A smart matte finish conveys quality and newness unlike other products.

Playful and Practical for Holiday
Bridging functional with fashionable, people can playfully personalize projects like art, jewelry, wallets, handbags, ornaments and gift wrap, plus uplevel décor and furniture with Designer Duct Tape. Perfect stocking stuffer too.

"We created this collection to give people creative tools to make this holiday come alive in unexpected ways. Duct tape is one of the most versatile materials in the world. Use our seamless patterns to put a little magic into every aspect of the season. A gift, ribbon, ornament, tree -- anything can be made more festive and fun with our tape," says Rob Jordan, President and Product Designer of Fortis Design, makers of Platypus Designer Duct Tape.

Fast Facts:
32 ft per roll
Designs: 14 vivid, colorfully printed seamless designs, matte finish, industry-best intaglio printing for most appealing, versatile tape on the market for easily aligned application for large surfaces or small crafts
Material: Organic, dense 70 mesh cloth backing makes tape very smooth and much stronger than competitors
Available: Online:
Brick and mortar: Wal-Mart, Toys R Us, Ace Hardware, Kerr Drug, Paper Source
Price: $6.95 MSRP

About Fortis Design, Inc.
Rob Jordan founded Fortis Design in October 2000. What began as a high-end promotional product design company morphed into a manufacturing company with cross-target products geared to gift, décor and home improvement. Fortis creates functionally distinct products, like award winning Platypus® Designer Duct Tape,™ and has been seen in Parade, Real Simple, HGTV, E!, The Today Show.

For more info: and

Contact Information

    Heidi Groshelle
    Groshelle Communications
    (415) 307.1380
    Email Contact