SOURCE: HerRoom.com

October 22, 2008 03:03 ET

Plus-Size Bras and Shapewear Help Women Look Elegant

HerRoom.com's Plus-Size Lingerie Provides the Lift, Support and Shaping That Turns Bulges Into an Elegant Profile for the Latest in Plus-Size Fashions

DALLAS, TX--(Marketwire - October 22, 2008) - When Milan's fashion week opens with an Elena Miro spring/summer plus-size collection, it leaves no doubt that women the world over are not built like the barely-there models who usually grace the runway. In fact, over 95 million people in the U.S. alone can't find their sizes in regular stores. Looking great in the latest fashions starts well before you don your new chiffon blouse or silky party dress -- it's what's underneath that makes or breaks the look. HerRoom.com offers a wide selection of plus-size bras, panties, shapewear and other beautiful lingerie to show the generously-proportioned figure at its best.

The average women's clothing size in the United States is 14, the size at which "plus-sized" clothing begins, says the new SizeUSA survey, a first-of-its-kind look at our measurements that has been taken since World War II, and the U.S. World Fact Book says 30% of American adults need plus-sizes. HerRoom.com's selection of plus-size bras and other lingerie may be just what they're looking for to look great.

"When women gain a little weight they often make the mistake of wearing the same lingerie styles they wore when they were more petite," says Tomima Edmark, Founder and President of HerRoom.com. "But those styles don't offer the extra shaping and support the fuller figure needs. With the right plus-size bras, panties and shapewear to lift and smooth, bulges disappear and clothes drape elegantly."

The Chantelle Hedona Molded Underwire Bra, a perfect choice in any season, is virtually invisible -- even under T-shirts and sweaters. This plus-size bra's molded cups give a round shape without adding size, and the elegant embroidered accents offer extra support. This is Chantelle's best selling seamless bra. It fits so many women so well, it's become the standard for Chantelle fitters.

To also smooth the area below the bust, and have the option to go strapless, the Goddess Lace Longline Bra is a HerRoom customer favorite in the plus-size bras department. Lightly boned in the cups and bodice, the Goddess is beautiful enough for a bride. In fact, it's part of HerRoom.com's bridal collection.

To trim the waist, shape and lift the bottom, and smooth the tummy and thighs, check out Body Wrap Long Leg Panties. Voted "Best Lower-body Support" by Real Simple Magazine, this shaper is the perfect undergarment for skirts, dresses & medium-weight pants.

For more information on plus-size bras, shapers and other plus-size lingerie that complements the full figure, visit HerRoom.com.

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