SOURCE: Pogoplug


November 21, 2013 12:00 ET

Pogoplug Launches Safeplug, Restoring Web and Location Privacy to Users

Tor-Based Solution Protects Consumers and Businesses From Third-Party Surveillance and Analysis on Any Network and Device

SAN FRANCISCO, CA--(Marketwired - Nov 21, 2013) - Pogoplug, the leading service for unlimited consumer cloud storage, today announced the availability of Safeplug, the first consumer-ready product that prevents websites and third-party organizations from tracking users on the Internet. With Safeplug, consumers and businesses can quickly reclaim their privacy and prevent unknown organizations from learning their physical location and browsing habits. 

Leveraging the Tor open source software, Safeplug is a small, always-on product that plugs into a router and requires zero software installation, enabling users to start protecting their web activity and physical location within 60 seconds. Safeplug eliminates the need to install and run the Tor browser separately on every computer, tablet and device. Once installed, Safeplug safeguards web activity from external organizations, blocks advertisements, and conceals IP addresses so that a user's physical location cannot be identified. Families with Safeplug can ensure that their web behavior and location remain secure from any unwanted surveillance or predators.

"Most users who write reviews, share information about their work place, or post responses to blog posts do not realize that their IP address is the only information needed to pinpoint their exact physical location with a shocking degree of accuracy," said Daniel Putterman, CEO and co-founder, Pogoplug. "Consumers have a right to keep their home addresses and browsing details private, especially from unknown agencies. Safeplug is the first plug-and-play product that instantly protects consumers by restoring web and location privacy."

With Pogoplug's Safeplug, users are able to:

  • Prevent unscrupulous employees, webmasters, or hackers from misusing Web data to pinpoint the physical location of users
  • Block websites, advertisers and other third-party organizations from tracking personal, family and business search behaviors and location
  • Protect the source of sensitive information and data shared over social media websites, chat rooms and forums
  • Connect to news sites and instant messaging services that are blocked by their Internet service provider

Safeplug Product Details
The Safeplug device is a low-power, always-on appliance that plugs directly into any Internet router. Users set up Safeplug within 60 seconds by using any web browser to discover the device and completing a few simple configuration steps. Once installed, Safeplug enables any computer or mobile browser in the home or office to access the Internet safely via Tor. Additionally, users can elect to contribute back to and expand the Tor network with their Safeplug. For more information about the product, please visit

The Safeplug device is $49 and available directly from Pogoplug at

Pogoplug is unlimited storage service for your phone, tablet and computer. For just $5 a month, Pogoplug automatically saves and organizes your photos, videos and other important files for easy access anywhere you need them. Founded in 2009 by Cloud Engines, the company is headquartered in San Francisco, with a satellite office in Tel Aviv. For more information and to get your unlimited storage, check out

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