SOURCE: Point Inside, Inc.

Point Inside, Inc.

February 26, 2016 13:08 ET

Point Inside Wins 2016 GSMA Glomo Award

StoreMode™ Platform Named Best Use of Mobile for Retail, Brands & Commerce

SEATTLE, WA--(Marketwired - February 26, 2016) - Point Inside, a leading provider of digital in-store product location solutions for top retailers to help mobile shoppers search, plan, and complete their in-store shopping trips, has been recognized by the GSMA for innovation, excellence and achievement in the mobile industry. The GSMA presented Point Inside the 2016 Glomo Award for "Best Use of Mobile for Retail, Brands & Commerce" for the company's StoreMode platform at the 2016 Mobile World Congress in Barcelona. The judges called the platform "a great product with huge potential, using an engaging mobile solution to solve real in-store problems."

"We are honored to receive this award at such a pivotal time for mobile technology in retail," said Point Inside CEO Josh Marti. "Point Inside was one of the first companies to digitally map indoor retail stores, and we have remained at the forefront of digital in-store technology by continuously adding innovative new features to our StoreMode platform. This acknowledgment speaks to the cutting edge work our team is doing to help retailers create a more personalized, digital in-store experience for shoppers."

Leveraged by top retailers to enhance branded mobile apps and mobile websites, StoreMode provides a more convenient, engaged shopping experience that bridges digital and physical retail. Point Inside's technology allows retailers to reach shoppers on their mobile phones while planning their shopping trip and while they are in-store, answering shoppers' 2 most important questions: "Do you have it?" and "Where is it?" Retailers can empower store associates through the platform by enabling rapid access to real-time product information, as well as improve the planning, merchandising, and marketing both chainwide and in individual stores.

"Our congratulations to all of the winners and nominees of the GSMA's Glomo Awards this week of Mobile World Congress," said Michael O'Hara, chief marketing officer, GSMA. "In what was a remarkably wide field of more than 930 entrants, narrowed to 170 nominees, it is truly an outstanding achievement to have been selected by our esteemed judging panels. We thank all of our entrants, judges, sponsors and partners for supporting the 21st Glomo Awards."

The Glomo Awards, formerly known as the Global Mobile awards, are the mobile industry's longest established awards platform recognizing everything from game changing mobile devices to applications, technologies, apps and services, showcasing the ever growing value that mobility brings to users, to industries, to businesses, communities and economies. The Glomo Awards are judged by independent experts, analysts, journalists, academics and, in some cases, mobile operator representatives. Full information on the 2016 Glomo Awards including the complete list of winners can be found at www.globalmobileawards.com.

For more on Point Inside's StoreMode platform, please visit www.pointinside.com.

About Point Inside

Point Inside provides digital in-store product location solutions for top retailers to help mobile shoppers search, plan and complete their in-store shopping trips. Point Inside's retail cloud combines the physical location of products in-store with enterprise data and mobile shopper usage into a single, scalable platform. Point Inside works with top retailers, including Target, Lowe's and Meijer.

About the GSMA
The GSMA represents the interests of mobile operators worldwide, uniting nearly 800 operators with more than 250 companies in the broader mobile ecosystem, including handset and device makers, software companies, equipment providers and internet companies, as well as organisations in adjacent industry sectors. The GSMA also produces industry-leading events such as Mobile World Congress, Mobile World Congress Shanghai and the Mobile 360 Series conferences. For more information, please visit the GSMA corporate website at www.gsma.com. Follow the GSMA on Twitter: @GSMA.

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