Pompeian, Inc. Introduces Personalized Extra Virgin Olive Oil Bottles Just in Time for the Holiday Season

First 500 Consumers Receive Free Customized Bottle


BALTIMORE, MD--(Marketwired - Nov 10, 2014) - According to a recent survey1, nearly 40% of people say they have ruined a family dish when trying to 'wing it' without a recipe. So just in time for the holidays, Pompeian is coming to the rescue with fully customizable bottles of Extra Virgin Olive Oil that incorporate your favorite recipe and family photo, ensuring that cherished family recipes are always within arms reach. Beginning today, America's number one selling brand of Extra Virgin Olive Oil is offering the personalized bottles at Pompeian.com and Facebook.com/Pompeian. The first 500 people to create their own label will receive a bottle compliments of Pompeian, perfect for commemorating a treasured dish or gifting to a loved one this holiday season.

"We know how much time and effort goes into putting a holiday dinner on the table -- in fact, our survey uncovered it takes on average five hours to prepare and cook a holiday meal," said David Bensadoun, Pompeian, Inc. Chief Executive Officer. "Our personalized bottles will not only help home cooks feel confident while preparing family dishes, but also provide a fun and festive way to share these recipes with loved ones."

While there is typically one designated chef per family, the holidays are a great time to gather in the kitchen and pass on family traditions. Pompeian's survey revealed the top reasons people pass down family recipes to other members of their family, which include: when they want to pass on the responsibility (27%), when they reach a certain age (21%) and when they have a family of their own (21%). No matter the reason, Pompeian's personalized recipe bottle is the perfect gift idea for families that are ready to pass on their most treasured holiday dishes. 

Simply visit Pompeian.com or Facebook.com/Pompeian to create a personalized bottle of Pompeian Extra Virgin Olive Oil with a cherished family recipe and photo. After the first 500 bottles have been fulfilled, consumers will be able to easily print out their label to place on their own 24 oz. bottle of Pompeian Extra Virgin Olive Oil.

Whether your family's most cherished recipe is an appetizer, entrée or dessert, Pompeian has a wide family of products for all of your holiday cooking needs, including olive oils, blended oils, cooking wines, vinegars and cooking sprays. Plus, it's the first and only Extra Virgin Olive Oil to carry the USDA Quality Monitored Seal. For holiday recipe inspiration and to learn about Pompeian's full collection of products, including America's number one selling Extra Virgin Olive Oil, Balsamic and Red Wine Vinegar, visit Pompeian.com.

About Pompeian, Inc.
Baltimore based since 1906, Pompeian, Inc. is America's largest national brand of olive oil, best-selling wine vinegars and a variety of cooking wines. In addition, Pompeian is the first brand to carry the USDA Quality Monitored seal on its Extra Virgin Olive Oil.

1 The Pompeian Olive Oil Holiday Survey was conducted by Wakefield Research (www.wakefieldresearch.com) among 1,022 nationally representative U.S. adults ages 18+, between September 16th and September 23rd, 2014, using an email invitation and an online survey. Quotas have been set to ensure reliable and accurate representation of the U.S. adult population 18 and older.

Contact Information:

Sara Oxfeld
Hunter Public Relations
soxfeld@hunterpr.com
212.679.6600