SOURCE: Portada

Portada - The Leading Source on Hispanic Marketing and Media

September 09, 2015 13:36 ET

#Portada15 Unveils Program to Drive Multicultural Marketing and Media Forward

NEW YORK, NY--(Marketwired - September 09, 2015) - #Portada15, the pre-eminent event for Hispanic and Multicultural Marketers, is next Wednesday, Sept. 16 and Thursday, Sept. 17! You can download the 16-page Program here http://www.portada-online.com/wp-content/uploads/2013/05/Portada15_Official-Program-.pdf, with the agendas and all the information you need.

"Our Editorial Team designed the #Portada15 agenda and program to drive Hispanic and Multicultural Marketing and Media forward with the best content and networking opportunities," says Marcos Baer, publisher of Portada. "Any Marketer and Media professional who wants to be successful in Multicultural America will profit from #Portada15."

Topics that #Portada15 attendees will be able to get key takeaways from include:

  • Get Ready to Implement efficient Mobile Video in the Hispanic space
  • Understand the Revolutionary Media Consumption Patterns of Millennials
  • Use Sports Properties to leverage your brand with sports-crazy Hispanic consumers
  • Reevaluate your Social Media Strategy (It's not your Father's Facebook anymore!)
  • Take a Close Look at How Content Marketing Impacts Engagement and Lead-Gen
  • Ready Your 2016 Retail Marketing Plans
  • Use Ad-Tech Properly to Engage Multicultural Audiences

AGENDA OF #PORTADA15
Hispanic Sports Marketing Forum, Sept. 16:
www.portada-online.com/events/hispanic-forum/agenda/

9th Annual Hispanic Advertising and Media Conference, NYC, Sept. 17:
www.portada-online.com/events/hispanic-conference/agenda/

REGISTRATION:
Register at the Special Online Promotional Price here:
https://www.portada-online.com/events/hispanic-conference/register/

Check out the bios of dozens of brand, marketing agency and entertainment stars in the 16-page program:
http://www.portada-online.com/wp-content/uploads/2013/05/Portada15_Official-Program-.pdf

A WHO IS WHO OF HISPANIC MARKETING, MEDIA AND MEDIA

Soccer Broadcasting Star Fernando Fiore is going to be one of the main attractions at #Portada15 in New York City's Yotel on September 16 and 17. #Portada15 comprehends the Hispanic Sports Marketing Forum and the 9th Annual Hispanic Advertising and Media Conference.

Thought Leaders participating include:

  • Pattie Falch, Director Sponsorships & Events, Heineken USA
  • Mariela Ure, SVP, Hispanic Segment Strategy, Wells Fargo
  • Christian Borjon, Director Hispanic Sales & Marketing, Samsung
  • Brian Cristiano, CEO, Bold Worldwide
  • Gustavo Aguirre, Associate Brand Manager, Coors Light
  • Kymber Umana, Hispanic Marketing Manager, Sprint
  • Trisha Ranes, Senior Marketing Manager-Latino, H&R Block
  • Cesar Taveras, Online Marketing Manager, Rosetta Stone
  • Jason Riverio, Manager, Multicultural Brand Marketing, Big Lots
  • Maria Fernanda Ordonez, SVP Media Director, Identity

The latest additions to a very strong agenda are:

  • Daniel Suárez, NASCAR XFinity Series Driver (special one on one interview
  • Michael Tribolet, CEO, YipTV
  • Stephen Paez, VP Director, Multicultural, Spark SMG
  • Bernardo Gomez, Group Creative Director, Havas Worldwide
  • Manny Gonzalez, Senior Director - Multicultural, Moet Hennessy USA
  • Abe Diaz, Associate Media Director, RPA
  • Jairo Giraldo, Sports Editor el Diario NY

#PORTADA15 SPONSORS
Rooftop Party Sponsor: Batanga Media (http://batangamedia.com/)

Platinum Sponsor: MaxPoint (http://maxpoint.com/multicultural)

Gold Sponsor: GFK (http://www.gfk.com/)

Bronze Sponsors:
Evolve Media (http://www.evolvemediallc.com/)
Medula (http://www.medula.net)
Pulpo Media (http://www.pulpomedia.com/)
Zoomin.TV (http://corporate.zoomin.tv/)

Badge and Lanyard Sponsor: Adsmovil - (http://www.adsmovil.com/)
Official Wire Sponsor: PR Newswire (http://www.prnewswire.com/)

Hispanic Sports Marketing Forum

Golazo Sponsors:
AC&M Group (http://acmconnect.com/)
Blogsi (http://www.blogsinetwork.com/)
Mundial Sports Network (http://www.mundialsportsnetwork.com/)

Race Track Sponsor:
Nascar (http://www.nascar.com)

Penalty Sponsor:
Boden PR (http://www.bodenpr.com/)

Image Available: http://www.marketwire.com/library/MwGo/2015/9/9/11G053416/Images/970x250-1187700384786.gif

Contact Information

  • For sponsorship opportunities, please contact
    Kelley Eberhardt
    Director of Sales and Marketing
    212-685 4441
    kelley@portada-online.com