SOURCE: Portada

Portada - The Leading Source on Hispanic Marketing and Media

December 10, 2015 14:08 ET

#PortadaLat 2016 Sets Dates and Announces Most Ambitious Latin Marketing and Media Agenda Ever

NEW YORK, NY--(Marketwired - December 10, 2015) - Building on the highly praised previous seven editions of the #PortadaLat event, organizers are announcing an expanded 2016 edition to take place in Miami's Hyatt Regency Hotel on June 8-9, 2016.

WHAT TO EXPECT

#PortadaLat, organized by Portada, the leading Source on Latin Marketing and Media -- www.portada-online.com , is the premier conference in the Latin American and U.S. Hispanic marketing and media space. This marquee conference is a two-day annual gathering of key brand marketing, advertising, media and content leaders from all over the Americas. Only Portada can provide you with the highest quality up-to-date content and introduce you to hundreds of key players.

MAJOR ADDITIONS TO #PORTADALAT

As a result of feedback from #PortadaLat attendees organizers are substantially expanding key content offerings including:

Data Marketing Forum: Using Data Driven Marketing to reach Latino Consumers
#PortadaLat will provide a unique setting for marketers targeting Latin consumers in the U.S. and Latin America to delve into how Big Data can revolutionize marketing efficiency

Travel and Luxury Marketing Spotlight. Latin America and the U.S. Hispanic market are a key inbound and outbound destination for global Travel and Luxury marketing companies. Hear how major brands are approaching the region and their innovations in digital marketing.

More Sessions exploring the Marketing Technology Revolution
From Content Marketing Technologies and Practices, to Digital Targeting to Crowdsourcing, leading experts will provide actionable insights to major leading practitioners about major innovations.

Expanded Speaker Roster of Brand Marketing and Media Stars
Expect #PortadaLat Speakers to be filled with dozens of key brand marketers, major media agency players, key social influencers and media stars.

More Special Tracks and Exclusive Sessions to be announced soon!

BACK BY POPULAR DEMAND!

Online Video Forum: A unique hub for excitement and idea sharing on the OTT Revolution throughout the Latin world. Monetization, Viewability, YouTube, Facebook and beyond…

Speed Networking: Profit from Small group sessions with dozens of key brand, agency and media executives. Hands on insights and key contacts!

Latin American Advertising and Media Award Ceremony: Winners will be announced in 11 different categories. Portada's audience of thousands across the Americas will have nominated and voted throughout a 3 month process culminating at the Awards Ceremony at #PortadaLat.

Game Changing Content:
- The Growth of Ad-Tech in LatAm: The Next Stage
- Shaping the Future of Panregional Marketing
- Brand Marketing Stars Speak Out
- Brand Storytelling and Social Media
- Country Focus: Mexico
- TV and Social Media: A Latin American Symbiosis?
- Key Research Findings
- Case Study: Retail Brand Building in Latin America
- How LatAm Innovators are Disrupting Marketing
- Country Focus: Argentina

#PortadaLat is organized by Portada (www.portada-online.com, mercadotecnia.portada-online.com), the leading trade media with the largest audited reach throughout the Americas (150,000 professionals).

DOWNLOAD the #PortadaLat 2015 Recap here: https://www.portada-online.com/wp-content/uploads/2015/11/Portadalat-supplement.pdf

Image Available: http://www.marketwire.com/library/MwGo/2015/12/10/11G075319/Images/latam_logo_2016-16f8ef83aba69d859a5976a8096d1fce.jpg

Contact Information

  • SPEAKING AND SPONSORSHIP OPPORTUNITIES:
    For Speaking and Sponsorship Opportunities please reach out to
    Kelley Eberhardt
    Sales and Marketing Director
    Kelley@portada-online.com
    1 212 685 4441