SOURCE: Positioning Animals Worldwide (PAW)

Positioning Animals Worldwide (PAW)

September 09, 2009 10:00 ET

Positioning Animals Worldwide, Inc. to Showcase Its SpotLight GPS Pet Locator System at SuperZoo, September 15th - 17th in Las Vegas

Attendees Visiting Will Be the First to See the Most Advanced Pet Security System on the Globe and Receive a Special SuperZoo Discount

LAS VEGAS, NV--(Marketwire - September 9, 2009) - Positioning Animals Worldwide, Inc. (PAW) announced today its plans to exhibit at the upcoming SuperZoo 2009 event in Las Vegas, September 15-17, and discuss the latest features and updates to its flagship product, the SpotLight GPS Pet Locator, with the event's 6000+ attendees. In addition to learning about SpotLight's new battery management system and mobile functionalities, SuperZoo attendees will also receive an exclusive discount on the SpotLight GPS Pet Locator and its accessories by visiting the PAW booth, number 3429, on site at the event.

"We chose SuperZoo to showcase the newest and most innovative GPS pet locator protection system because the event met our criteria as the leading show for pet product manufacturers and retailers," said Chris Newton, chairman and CEO of PAW. "We look forward to making new friends and business partners who are actively seeking to broaden their product line and reinforce their commitment to pet protection."

SpotLight is the only pet protection system combining GPS tracking technology with dedicated, everyday 24-hour recovery service provided by American Kennel Club Companion Animal Recovery (AKC CAR). Already noted for its innovative features -- such as a rescue button on the device that sends an alert to ACK CAR and the dog owner, and a beacon light on the device that can be activated remotely and seen from up to 100 yards -- PAW will reveal several new features at SuperZoo that give SpotLight users even more control, flexibility and peace of mind.

"We look forward to showcasing our newest features all aimed at reducing the number of lost pet posters," Chris continues. "Our iPhone and other cell phone apps enable real-time tracking from personal phones. That is not only cool, but also extremely practical when searching for a lost dog."

Among new updates is the Battery Management System, which allows users to better control the battery life of their SpotLight and never lose a moment of protection for their pet. SpotLight is already equipped with a removable, rechargeable battery, and the new management system helps users maximize battery life by customizing a service plan based on lifestyle, preference and/or dog escape risk. Also at SuperZoo, PAW will discuss new mobile apps that make it easier for SpotLight users to receive turn-by-turn directions on their cell phones, set up "Safe Spots" when they are away from their computers, and more.

SuperZoo attendees are encouraged to stop by the PAW booth, number 3429, to receive a special discount on SpotLight GPS Pet Locator.

About PAW:

Positioning Animals Worldwide (PAW) was formed in 2008 by a team of experienced and passionate pet owners with the collective mission to reduce the number of lost pets by enabling reliable and timely tracking to locate and recover lost pets. Through a partnership with American Kennel Club Companion Animal Recovery (AKC CAR), PAW's flagship product, SpotLight GPS Pet Locator, is the only tracking system that bundles GPS technology with the recovery assistance of AKC CAR's team of recovery experts. For more information visit

About SpotLight GPS Pet Locator:

SpotLight GPS Pet Locator is the only pet protection system combining GPS tracking technology with dedicated, everyday 24-hour recovery service provided by American Kennel Club Companion Animal Recovery. For more information, visit

Contact Information

  • Media Contact:
    Hollis Guerra
    blast! PR for Positioning Animals Worldwide
    (919) 833-9975
    Email Contact