July 10, 2012 09:01 ET

Power Shift in the Mobile HTML5 Landscape

Ludei Selects Former appMobi Co-Founder Joe Monastiero as New President

SAN FRANCISCO, CA--(Marketwire - Jul 10, 2012) - Ludei, the creator of CocoonJS, part of the popular mobile gaming platform used by HTML5 game developers and publishers to develop, deploy and monetize their games on iOS and Android devices, today announced that Joe Monastiero has joined Ludei as the company's first president.

Monastiero, a serial entrepreneur, co-founded appMobi, a pioneer in HTML5 mobile application development platforms, helping the company acquire over 50,000 active developers. As president, Monastiero will lead Ludei in the company's efforts to create a dominant position in the exploding migration of core and casual gaming to mobile via HTML5 cross platform tools.

"Enhancing the HTML5 game experience is what Ludei does best," said Monastiero. "In just a few short months, an army of game developers have turned to CocoonJS to help them deliver fully featured, high performance HTML5 games in a write-once, deploy-to-many environment. And we've only shown a glimpse of what's behind the curtain."

"Joe brings to Ludei a vast wealth of experience across the mobile and game industries," said Eneko Knorr, CEO and founder of Ludei. "As president of Ludei, Joe will have an immediate and significant impact on our partners, developers and publishers as they start to deploy HTML5 coding in their next generation mobile games."

At Ludei, Monastiero will be responsible for business strategy and planning, developing the revenue and profitability plan, funding initiatives, strategic partnerships, business models, product planning plus marketing and PR.

Monastiero's experience includes managing several successful exit M&As and helping Intervideo, the public company he co-founded, prepare for its successful IPO. Intervideo created WinDVD, a product with over 500M installs worldwide. Monastiero was also a senior executive at several other media technology companies, including muvee Technologies of Singapore and Cyberlink Corp of Taiwan.

About CocoonJS and the Ludei Platform
The Ludei Platform allows HTML5 developers to deploy their games on mobile devices as native applications. Using CocoonJS, the overall performance of the app is accelerated, main issues that HTML5 mobile apps have to face are solved, and vital new features are provided like access to monetization channels using ads and in-app purchases, analytics, push notifications and much more. The promise of HTML5 cross-platform development is reality with Ludei and CocoonJS.

About Ludei
Ludei, based in San Francisco, is the creator of the Ludei HTML5 Platform and CocoonJS, a mobile gaming framework used by HTML5 game developers & publishers to most effectively develop, deploy and monetize their games on iOS and Android devices. It was funded by the Spain-based startup accelerator Ideateca. To learn more go to