NEW YORK, NY--(Marketwire - Nov 29, 2011) - Recognizing the increased corporate use of social media for advertising and marketing purposes, Practical Law Company (PLC), a provider of online practical know-how for law firms and law departments, together with Wm. Wrigley Jr. Company and international law firm Kelley Drye & Warren, will be hosting a one-hour session on "Marketing and Advertising through Social Media: Key Legal Issues and Strategies for In-house Counsel." This free webinar, which takes place December 7, 2011, at 1:00PM ET (10:00AM PT), will provide guidance for in-house counsel on publicizing customer endorsements, running promotions and managing user-generated content through social media. An interactive question and answer session will follow.
During the presentation, Ann Chen, Senior Attorney at Wm. Wrigley Jr. Co., Gonzalo Mon, Partner at Kelley Drye and Sylvie Motz, Head of PLC Commercial, will address the numerous risks to be aware of as companies take advantage of the growing opportunities in the social media arena.
"Understanding the legal risks at the outset will help companies avoid missteps and implement preventative strategies as they increasingly adopt social media campaigns," explained Motz. "This webinar will equip in-house counsel with useful tools and resources to keep their companies up to speed on the latest issues and best practices."
Register for the free #PLCWebinar: http://bit.ly/uioZn3.
Practical Law Company: Formed in the UK in 1990 and in the US in 2009, Practical Law Company provides practical legal know-how to law firms, law departments and law schools. Through its team of expert attorney editors, PLC provides practical, up-to-date resources across major practice areas to help lawyers get up to speed quickly, save time and protect the bottom line. Learn more at www.practicallaw.com or via Twitter http://twitter.com/practicallawUS.
EDITOR'S NOTE: Press Invited to Attend; Contact Susan E. Jacobsen at (202) 251-8184 or via email susan@LUV2XLPR.com for press registration.
Contact Information:
Media Contact:
Susan E. Jacobsen
202.251.8184