SOURCE: LeBron Jordan Inc.

Lebron Jordan

January 03, 2011 09:30 ET

Pre-Release of New LeBron Jordans

LeBron Jordan Franchise to Release Limited Edition; Giving Back Before We Receive

NEW YORK, NY--(Marketwire - January 3, 2011) - The pre-release of the new LeBron Jordan sneaker line causes quite a stir in the fashion community. The sneakers, made by the Gotham Dating Partners Inc. Franchise, challenge the way in which consumers look at footwear.

The company is allowing dedicated fans of the product to pre-order sneakers from their 2012 product line. The official release date for the product is June of next year and only 100,000 pairs of each design will be released. This is a part of their premium limited edition line. They can only be purchased on their website, www.LeBronJordan.com and a limit of two pair per customer has been imposed.

"We will be donating three dollars from every purchase to not for profits dedicated to providing footwear to needy people across the globe who are in desperate need of something to put on their feet," VP of marketing, Damon Jordan says. "What better business model than one in which we can create a product that will address a global need, create jobs, and help others in return. It's a win, win situation for everyone."

The company, LeBron Jordan Inc., is a subsidiary of Gotham Dating Partners Inc., an online social networking company. It hopes to rival Nike and Jumpman with its new LeBron Jordan product line. Customers will be able to choose from among fifteen logo designs to place on their signature sneaker. LeBron Jordan's full line is set to fully launch in January of 2012.

LeBron Jordan Inc. is a subsidiary of Gotham Dating Partners Inc. and is in no way affiliated with Nike, Jumpman, Michael Jordan or LeBron James.

LeBron Jordan Inc. is a subsidiary of Gotham Dating Partners Inc., an online social networking company.

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